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Introduction Since the cost of acquiring a new customer constantly rises, affiliate marketing has proved to be amongst the most cost-effective acquisition channels for online brands. You don’t have to go far to see the impact. Amazon’s affiliate program accounted for a staggering 40% of its more than $34 billion in sales in 2010. There is no doubt that a well-executed affiliate network will significantly increase online sales. Affiliate marketing can help companies achieve an…

Nowadays, an online presence is unavoidable. The epidemic situation further enhances the importance of the online world. You must have wondered how you should increase your sales rate and how could you get an actual consumer from a simple visitor of your site? Now we show you 7 tips to help your website get customers. Table of contents Conversion Transparency is the key Use pop-ups Recommendations as social evidence Become a community or social platform…

What’s the first thing that comes to your mind when someone mentions social media? Instagram? Twitter? It’s unlikely that LinkedIn is the first thing that pops up. But LinkedIn is a social media that boasts a whopping 740 million members, which means using LinkedIn for sales is a great idea. LinkedIn is popularly used for professional networking and career development. However, the purpose of this platform is much greater than just seeking job opportunities.…

In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible. – Seth Godin Tremendous growth has been seen in the B2B eCommerce industry in the past several years. As a matter of fact, B2B eCommerce sales reached $1 trillion back in 2018 and according to Forrester – the annual growth rate – will increase by 10% in the next 5 years. However,…

Today’s market is oversaturated with small-, medium-, and large-scale companies willing to promote their products to a larger audience. When it comes to any business model, lead generation becomes a huge part of a brand growth journey. Time marches on, and so changes eCommerce, and you need to track these chops and changes in the eCommerce industry to help your business survive and grow sustainably over time. We are here to help you discover the…

Introduction How many consumers walk into a giant store, a supermarket, for instance, wasting hours of searching and leave with empty hands due to the we-don’t-have-that-kind-of-stuff problem? At that time, the only choice for you is to go somewhere else. And if the following stores don’t have it, the wild goose chase begins! But this soon becomes infuriating. Disappointed, you may claim to yourself, “I should’ve looked for it online instead”. Nowadays, you can find…

By 2040, as much as 95% of shopping will be facilitated by eCommerce. If you want your online business to have as big a piece of that pie as possible, user experience is key. It’s vital that you optimize your website. How? There are valuable user tracking tools that can help. Table of contents Why do you need user tracking tools? User behavior defined Session recordings Heat maps Feedback widgets On-site surveys A/B testing Analysis…

Are you currently running a Shopify dropshipping business and looking for a way to increase your sales? There are a number of ways to grow your Shopify store, but one of the best options is to start selling your products on Amazon dropshipping. Amazon is the largest retailer in the world. They have access to more customers than anyone else, which is why so many online sellers are listing their products there. During the last…

Tailoring your Magento store’s marketing strategy has never been more important than in 2021, as eCommerce faces new competition from retailers who’ve gone virtual during COVID-19. Since 2020 brought many unpredictable changes, Magento users should update their marketing strategies to meet current needs, drive more traffic, and increase their online store’s revenue. Here are 10 strategies to market your Magento store in 2021: Create engaging content Use social media to increase engagement Tap into marketplace…

Overview eBay is an online marketplace for buying and selling of new and used products, dealing in both B2C and C2C marketplace. Shopify, a giant in eCommerce, is a platform for creating online stores and social media integration. In 2017, Shopify and eBay partnered together to roll out Shopify eBay integration feature on Shopify store. After eBay joined Shopify Sales Channel Platform, it has been easier for merchants than ever to sell on both channels.…