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20+ Best Wix Apps to Upgrade Your Online Store [2023]

by Mia Nguyen
Nov, 2023
in Ecommerce Platform Reviews, Wix
best wix apps

If you’ve decided to build an eCommerce web store using Wix, you shouldn’t miss out on Wix apps to fuel your store’s growth. But with over 500 apps on the Wix App Market, you might be wondering which are the best Wix apps to go with.

Don’t worry! We, LitExtension – #1 Shopping Cart Migration Expert, have compiled 20+ best Wix apps you need to launch, customize your store, sky-rocket your conversions, etc. Without further ado, let’s explore the 20 best Wix apps for:

  • Store design
  • Analytics
  • Sales & Conversion
  • Social
  • Dropshipping & Print-on-demand (POD)

Let's get started!


Wix 101 – All You Need to Know about Wix

Want to build an eCommerce store with Wix and test out the water? Sign up your Wix account (no credit card required).

Still, need more information? Here’s a glance at what is Wix, how much it costs, and all the pros & cons of this popular platform!

What is Wix?

Wix is a popular website builder platform allowing individuals and businesses to create professional-looking websites without coding knowledge. It offers a range of stunning pre-designed themes and drag-and-drop tools, making it easy for anyone to build a website from scratch.

A template is one of the essential elements of any successful website. Let’s discover some beautifully pre-designed Wix templates to nail your Wix website!

With Wix, you can customize your website's layout, add images and videos, and incorporate features like online stores, blogs, and booking systems.

Wix homepage
Wix – one of the best website builder platforms

Wix pricing plans

Wix’s affordable pricing plans are its biggest plus for those who want to build an eCommerce store but on a tight budget. Wix’s Business basic plan only costs $27 per month for basic functionalities such as accepting payments.

If you need more advanced features, upgrade to Business Unlimited or Business VIP to fully explore Wix’s built-in eCommerce features like subscription or loyalty program integration (Business VIP).

Wix pricing plans
Business and eCommerce Plans of Wix

Be noted that the pricing plans we mentioned above are for building an eCommerce store with Wix. If you need a website for other purposes, the prices vary from $16 – $45/month.

Check out our article on Wix pricing plans for more info.

Wix pros & cons

Wix is great, but it’s not a one-size-fits-all. Here are the platform’s pros and cons for your reference:

Wix Pros

Wix Cons

◾ Affordable pricing compared to other platforms like Shopify or BigCommerce (read on Wix vs Shopify and Wix vs BigCommerce).

◾ Easy-to-use drag-and-drop builder.

◾ Lots of eye-catching templates with elegant designs.

◾ Good built-in features with an extensive app store.

◾ Ability to edit SEO elements.

◾ Besides eCommerce, Wix works great for booking, blogging, music, or any other website.

◾ Your Wix site can be laggy if you edit multiple pages at the same time.

◾ Unlike Shopify, you can’t switch to a new template for your current site.

◾ Wix doesn’t auto-adapt your site to mobile devices. So you have to edit a separate mobile version in the backend manually.

◾ Wix doesn’t support exporting files created with Wix to an external destination or host.


Best Wix Apps for Store Design

#1. Impressive Site Menu

Rating: 4.2 (600+ reviews)

Pricing: $3.99/month | Free plan available

According to a case study by Invesp, improving your web navigation can help increase your conversions by 18.5%. That’s why Impressive Site Menu is a must-have app to improve your website navigation with a stunning, well-structured web menu.

Impressive Site Menu - best wix plugins
Impressive Site Menu – one of the best Wix plugins to give a shot

The app provides a variety of menu styles and customization options, allowing you to create a unique and visually appealing menu for your website. For instance, you can create a “mega menu” – a dropdown menu displaying multiple navigation options levels. This feature can be particularly helpful for websites with complex navigation structures.

Regarding customizations, the app provides a range of colors, fonts, and icons for you to customize the menu to match your brand theme. The plugin also integrates with Wix's drag-and-drop editor, making adding and editing menu items easy.

Highlight features:

  • Up to 3 menu levels to well-categorize your site’s content
  • 15 website templates
  • 18 menu burger animations to smoothen your web menu
  • Embed and customize up to 6 social media icons
  • Add a Title near your logo

GET IMPRESSIVE SITE MENU

#2 3D Seasonal Effects: Easter

Rating: 4.9 (260+ reviews)

Pricing: $4.99/month

If you want to add a holiday atmosphere to your website to delight your customers and leave good impressions on them, 3D Seasonal Effects is one of the best Wix apps we highly recommend.

The app is coded to bring a cheerful atmosphere to your website during the holiday season. For instance, you can add falling snow effects on Xmas or sweet hearts popping everywhere on Valentine's Day. The best part? One click is all it takes!

3D Seasonal Effects: Easter Wix plugin
This Wix plugin also works perfectly fine on all devices

Highlight features:

  • Pre-made falling effects on all types of holidays like St Patrick's Day, Xmas, Easter, New year, etc.
  • Schedule the effects so they auto-apply to your site when the holidays come
  • Various holiday-theme decoration elements besides falling effects
  • Customize the effects and decorations, including their style and on which pages they appear

GET 3D SEASONAL EFFECTS: EASTER

#3. Salesdish Trust Badges

Rating: 3.9 (20+ reviews)

Pricing: Free

Lack of trust is one of the biggest reasons why your customers abandon their carts even when making it to the checkout page. Though there are various ways to enhance your customer trust, adding trust badges to your website is a small but effective tactic.

And that’s when exactly Salesdish Trust Badges comes in handy. The app lets you add trust badges to your Wix product page, cart page, and checkout page, enhancing trust among your shoppers.

best wix apps
Salesdish Trust Badges – one of the best Wix apps for store design

Highlight features:

  • 8 trust badge types and each comes in 4 different styles
  • Add payment method icons to your pages to enhance trust
  • Fully customize the badges and icons’ style, such as color, size, etc.
  • Quick badge and icon set-up to get you started fast

GET SALESDISH TRUST BADGES


Best Wix Apps for Analytics

#1. QuickBooks Connector

Rating: 4.7 (600+ reviews)

Pricing: Free*

*Note that the plugin is free, but you’d have to pay for QuickBooks Online Account, which starts from $15/month.

If your eCommerce website is on growth, tracking and updating your costs, expenses, taxes, and profits using spreadsheets might seem daunting. The process might swallow a lot of your time, and also, manual tracking is prone to human error.

best wix apps
QuickBooks Connector – one of the best Wix apps for store analytics

That’s why you need QuickBooks Connector – one of the best apps for Wix stores to track your sales data with the least effort and high accuracy. The app lets you sync your Wix store’s data with your QuickBooks Online Account. This helps automate your tracking and accounting process.

Highlight features:

  • Real-time sync with QuickBooks Online Account to auto-update your data from Wix store
  • The ability to retrieve orders from Wix Stores, Wix Bookings, Wix Discounts, etc.
  • The ability to retrieve orders by payment status
  • Easy tax code mapping from Wix Store to QuickBooks account
  • Match Wix items to QuickBooks items by SKU or product name

GET QUICKBOOKS CONNECTOR

#2. Visitor Analytics

Rating: 4.6 (1,400+ reviews)

Pricing: Start from $8.99/month | Free plan available

As the saying goes, ‘You can’t improve on what you don’t measure’, knowing all the ins and outs of your Wix site analytics is a must, not a plus. Though Google Analytics is good, it doesn’t show you the real big picture and deep-enough data to improve your site.

Fortunately, with Vistor Analytics, you can get comprehensive insights into your customer behaviors. This is thanks to a bunch of the app’s advanced visitor analytic features like heatmaps, event tracking, video of visitors’ sessions on your website, etc.

Visitor Analytics best Wix apps for analytics
Visitor Analytics is one of the best Wix apps that you need to make data-backed site optimizations

Highlight features:

  • In-depth web visitor analytics stats like session, time-on-site, bounce rate, competitive analysis, etc.
  • Video of visitors’ sessions on your Wix site (e.g.: where your visitors scroll, click and pause, etc.)
  • Heatmap analytics that gives helpful insights into your visitor’s on-site behaviors
  • Track your conversion funnel progress to optimize it better.
  • The ability to track your customer’s data without cookies. This ensures compliance with GDPR (General Data Protection) & CCPA (California Consumer Privacy Act)

GET VISITOR ANALYTICS

#3. WEB-STAT

Rating: 4.8 (436 reviews)

Pricing: $5.95 or $9.95/month | Free plan available

Despite not being as popular as Visitor Analytics, WEB-STAT is one of the best value plugins for Wix you should definitely consider. As its name might suggest, WEB-STAT is an app that will give you everything you need to know about your website analytics.

WEB-STAT best Wix apps for analytics
WEB-STAT is a nice solution to gain real-time web analytics insights and act upon it

Apart from basic site analytics features like those of Google Analytics, WEB-STAT gives you tons of advanced and in-depth insights into how your website is performing. One impressive feature is the ability to see how visitors interact with your Wix site in real-time.

Highlight features:

  • See how visitors interact with your website in real-time
  • Gain in-depth analytics about visitors’ path through your website and the amount of time they spend on each page
  • Get alerts any time your site has a new visitor, conversions, etc.
  • Display a visitor counter on your website to build trust
  • Receive website analytics reports via email

GET WEB-STAT


Best Wix Apps for Sales & Conversion

#1. Editorify ‑ Product Reviews

Rating: 5.0 (195+ reviews)

Pricing: Start from $9.95 per month | Free plan available

Given that customers trust user-generated content (UGC) 2.4 times more than branded one, Editorify ‑ Product Reviews is an app you must install if you take the idea of selling on Wix seriously.

Editorify - Product Reviews best apps for sales & conversions
Display your product reviews aesthetically and easily with Editorify

Editorify – Product Reviews is an incredible Wix reviews app that enables you to collect, customize, and showcase customer reviews on your Wix store. This helps boost trust among your shoppers, allowing them to make more confident checkouts and increasing your conversions.

Highlight features:

  • Import product reviews with images and videos from top marketplaces like AliExpress, Alibaba, Etsy, Dhgate, Taobao, 1688, etc.
  • Filter reviews by rate and keyword to show on your pages. For instance, only showcase reviews that are 4 stars above, or exclude reviews that contain “bad”, “awful”, etc.
  • Display rating on Google search results, improving your click-through rate
  • Showcase your store’s average rating

GET EDITORIFY ‑ PRODUCT REVIEWS

#2. Omnisend Email Marketing & SMS

Rating: 5.0 (19 reviews)

Pricing: $3.99 – $5.99 | Free plan available

Email marketing is old but still a gold channel if you want a direct way to communicate with your potential customers and drive more sales. Thus, Omnisend Email Marketing is the next app we'd love to bring to the table today.

Omnisend Email Marketing & SMS best Wix apps for sales & conversions
Omnisend Email Marketing & SMS – one of the best Wix apps for email marketing automation

As one of the best Wix integrations, this app enables you to send personalized emails and SMS to your prospects and customers to fuel your sale growth. The plugin has powerful automation trigger flows, many email templates, and, most importantly, advanced segmentation to improve your target and conversions.

Highlight features:

  • 20+ pre-built email trigger flow to automate your email marketing like cart recovery, welcome email, cross-sell email, etc.
  • Advanced segmentation to send the right emails to the right people
  • Beautiful pre-made email templates
  • Various tools to expand your mailing list, like exit intent pop-up, spin-to-win, etc.
  • In-depth report breakdowns to measure your email marketing efforts
  • Send SMSs for free on all plans

GET OMNISEND EMAIL MARKETING & SMS

#3. Smile: Points & Rewards

Rating: 4.2 (220+ reviews)

Pricing: $49/month | Free plan available

Next up, we have Smile: Points & Rewards – one of the best Wix eCommerce apps you shouldn’t miss out on. The app empowers you to run a loyalty program on your Wix website.

Points & Rewards best Wix apps for sales & conversion
With its ease of use and various loyalty features, Smile is one of the best loyalty apps on the Wix store app

With Smile, you can incentivize your customers to join engaging point-earning activities (e.g: purchase, subscribe YouTube channel, etc.) and redeem their accumulated points with perks (discounts, free shipping, etc.)

Highlight features:

  • Boost repeat purchases and customer engagement with point-earning activities like placing an order, following on Instagram, etc.
  • The ability to run a VIP-tiered loyalty program with exclusive perks to encourage your customers to keep coming back for more
  • Reward customers with diverse gift ideas like free shipping, discount code, free gift, etc.
  • Built-in referral features to let your customers do the marketing for you
  • Comprehensive analytics dashboard to track your loyalty program’s performance

GET SMILE: POINTS & REWARDS


Best Wix Apps for Social

#1. Social Media Feed

Rating: 4.4 (500+ reviews)

Pricing: Start from $5.49/month | Free plan available

Want to showcase your best social media posts to your website to enhance your Wix store trust? Social Media Feed is exactly the one you’ve been looking for.

Social Media Feed best Wix apps for social media
Social Media Feed is one of the worth-trying Wix social media apps

The app allows you to embed posts from top social media platforms like Instagram, Facebook, Youtube, etc., to your Wix website. What’s cool is that you can sort posts by #hashtags or any @handle (account), allowing your feed to update itself in real-time.

Highlight features:

  • Showcase your social posts under beautiful pre-made layouts
  • The ability to sort posts from different accounts and hashtags to keep your feed always fresh
  • Easy setup hover effects on your feeds
  • Add social sharing buttons on your feed to grow your follower base

GET SOCIAL MEDIA FEED

#2. Minta

Rating: 4.8 (86 reviews)

Pricing: $35 or $55/month | Free to install

Do you have far more critical marketing initiatives to spend time on than manually posting to your social channels? If that’s the case, you may love to automate your boring, time-consuming social posting tasks with Minta.

Minta best wix apps for social
Minta is a powerful Wix social media integration that will make your social posting much easier

Minta automatically pulls products from your Wix store catalog and posts them on Facebook, Instagram, TikTok, and Pinterest. What’s awesome is that this app even auto-creates product videos besides static product images to feature in your posts.

Highlight features:

  • Automatic branded video and image creation to save you time and effort
  • Automatically post your Wix store products on Instagram, TikTok, Facebook, and Pinterest
  • Easily customize the post elements like style, text, and products shown in your videos
  • Drag-and-drop calendar to schedule your posts in advance

Get Minta

#3. OSI Affiliate Software

Rating: 4.5 (15 reviews)

Pricing: $47 or $97/month

It would be a huge mistake leaving OSI Affiliate Software out of this list. It’s one of the best Wix apps you should give a shot at if you have a strong emphasis on affiliate marketing. This Wix affiliate plugin enables you to run an affiliate campaign like a well-oiled machine.

OSI Affiliate Software best wix apps for social
OSI Affiliate Software is an app you must try to see big results with your affiliate campaigns

When an affiliate signs up for your program, they have a dedicated dashboard with unique affiliate links and promotional tools. OSI plugin will track sales made through the affiliate links to calculate commissions. And from your admin dashboard, you can see how things are going and working.

Highlight features:

  • Build an affiliate sign-up page that matches your Wix store theme
  • Dedicated affiliate dashboard that makes it super easy for your affiliates to promote your products and see their progress with crucial metrics: Click, Sales, Commission earned
  • Invite your email subscribers to join your affiliate program within clicks
  • A modern, clean admin control panel to set up and monitor your program intuitively

GET OSI AFFILIATE SOFTWARE


Best Wix Apps for Dropshipping & POD

#1. Dropshipping AliExpress-DSers

Rating: 4.8 (110+ reviews)

Pricing: Free

If you want to do dropshipping with Wix, there’s no way you could miss out on Dropshipping AliExpress-DSers. The app enables Wix merchants to find products and suppliers on AliExpress – a top global marketplace.

DSers best wix apps for dropshipping
DSers – one of the best Wix apps for dropshippers on Wix

What makes DSers stand out from other Wix dropshipping apps is its ease of use and robust order fulfillment features. For instance, you can place 100 orders at once with AliExpress suppliers and have them take care of the order fulfillment for you.

Highlight features:

  • DSers’s algorithm helps you choose the best value AliExpress suppliers
  • Easily import and edit AliExpress product information (e.g: price, name, etc.) before pushing them to your Wix website
  • The ability to place 100+ orders at the same time from AliExpress suppliers
  • Automatically sync shipping info and fulfillment status to stay on top of your dropshipping business

GET DROPSHIPPING ALIEXPRESS-DSERS

#2. Printful: Print on Demand

Rating: 4.7 (950+ reviews)

Pricing: You are charged manufacturing and shipping fees when an order is placed

This list would be incomplete without Printful: Print on Demand – one of the best Wix apps if you want to build a successful Wix print on demand business.

Printful best wix apps for dropshipping
Wix Printful is sure to power up your print-on-demand store

When you choose to do print-on-demand with Printful, the app will take care of the printing and shipping the printed products (e.g: T-shirts, mugs, blankets, etc.) to your customers. The great thing is that they’ll add your brand designs (e.g: custom packaging, custom packing slip, etc.) before delivering the products to your customers.

Highlight features:

  • Intuitive design tools to create or upload your custom design
  • Preview your custom designs under mockups before publishing the products on your store
  • Printful will take care of the printing and shipping part – you pay the fees
  • Branded customizations like customized shipping-tracking page, custom packaging, etc.

GET PRINTFUL: PRINT ON DEMAND

#3. Spocket

Rating: 4.2 (80 reviews)

Pricing: Start from $24 | Free plan available

And here we go, Spocket is the last Wix app we’d love to introduce to you today. Spocket is one of the best Wix apps for dropshippers that want to scout for suppliers within the US and Europe regions.

Spocket best wix apps for dropshipping
Spocket is a wise choice for dropshipping stores on Wix

Compared to DSers, Spocket comes with more advanced automation features for dropshipping businesses. You can automate your order fulfillment process or sync data with suppliers to keep your product data updated (e.g., price, in-stock status, etc.)

Highlight features:

  • Easily import products to Wix stores and edit them before publishing them on your website
  • Automatic order fulfillment to quickly fulfill your customers’ orders
  • A wide range of US & EU suppliers and products for you to choose from
  • Various branded options, such as adding your brand logo on the invoice or shipping package

GET SPOCKET


Other Best Wix Apps That Are Worth Considering

Here is the list of other best Wix apps with high ratings on Wix App Store:

  • Wix Blog
  • Wix Events & Tickets
  • Constant Contact Form
  • Poptin: Smart Pop Ups & Forms
  • Impressive Welcome Bar
  • Mailing List Email Sign Up
  • Blocky: IP & Country Blocker
  • Cart Recovery by MKP
  • Carti Abandoned Cart Recovery
  • Popify Sales Popup & Discounts
  • Nudgify Social Proof & FOMO

And many more to discover on Wix App Market!


Best Wix Apps – FAQs

Is Wix good for online store?

Yes, Wix is a good option for building an online store. It offers a variety of templates and features specifically designed for eCommerce, such as payment gateways, shipping options, and inventory management. Plus, Wix's drag-and-drop interface makes creating a visually appealing online store without any coding knowledge.

If you need a thorough guide to selling on Wix, we've got you with How to Sell on Wix - 7 Steps for a Successful Store.

What are the best Wix apps for eCommerce?

Some of the best eCommerce apps include Wix Stores, which provides a complete eCommerce solution, including checkout, shipping, and tax management. Other popular apps include POWr, which offers customizable forms and pop-ups, and SocialBoost, which enables social media integration and promotion.

Are there any free Wix apps worth using?

Yes, there are several free Wix apps worth using, such as Wix Events, which allows users to create and manage events and bookings, and Wix Video, which provides hosting and management for video content. A lot of the apps we listed above have free plans too.

How do I install and use Wix apps?

To install and use Wix apps:

  • Log in to your Wix account and navigate to the App Market.
  • From there, you can browse and select the apps you want to use, then follow the installation prompts.
  • Once installed, you can customize and manage the app through the Wix editor, which allows you to drag and drop the app onto your website and adjust its settings as needed.

Final Thoughts

In conclusion, Wix offers a wide range of apps that can enhance your website's functionality and user experience, from store design, analytics, and social, to dropshipping and conversions. And we hope this article can help you choose the best Wix apps for eCommerce stores.

If you find this article helpful, check out our LitExtension blog for more insightful blog posts on eCommerce. And join our Facebook Community to get the inside scoop on battle-tested tips and tricks from 12,000+ eCommerce entrepreneurs like you!

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Mia Nguyen

Mia Nguyen

Mia Nguyen has immersed herself in eCommerce since 2010. Starting her small business amid the pandemic, she discovered digital platforms provide opportunities beyond just sales. Working with experts and conducting campaigns sparked a passion for sharing her journey. Now with LitExtension, Mia writes about eCommerce platforms, marketing strategies, and online business growth, drawing on a decade of hands-on experience building her brand.

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Table of Contents

  1. Wix 101 – All You Need to Know about Wix
    1. What is Wix?
    2. Wix pricing plans
    3. Wix pros & cons
  2. Best Wix Apps for Store Design
    1. #1. Impressive Site Menu
    2. #2 3D Seasonal Effects: Easter
    3. #3. Salesdish Trust Badges
  3. Best Wix Apps for Analytics
    1. #1. QuickBooks Connector
    2. #2. Visitor Analytics
    3. #3. WEB-STAT
  4. Best Wix Apps for Sales & Conversion
    1. #1. Editorify ‑ Product Reviews
    2. #2. Omnisend Email Marketing & SMS
    3. #3. Smile: Points & Rewards
  5. Best Wix Apps for Social
    1. #1. Social Media Feed
    2. #2. Minta
    3. #3. OSI Affiliate Software
  6. Best Wix Apps for Dropshipping & POD
    1. #1. Dropshipping AliExpress-DSers
    2. #2. Printful: Print on Demand
    3. #3. Spocket
  7. Other Best Wix Apps That Are Worth Considering
  8. Best Wix Apps – FAQs
    1. Is Wix good for online store?
    2. What are the best Wix apps for eCommerce?
    3. Are there any free Wix apps worth using?
    4. How do I install and use Wix apps?
  9. Final Thoughts

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