Wix to WordPress Migration
Wix to WordPress migration is handled entirely by LitExtension’s All-in-One team, no technical skill required on your end. Our experts review your Wix store data, define the migration scope, and map selected ecommerce data to WooCommerce on your target WordPress store.
Start with a Free Demo Migration to preview the results first. Once you approve them, we run the Full Migration, and you’re covered by up to 60 days of support after it completes.
If you also need to move static pages, menus, design, or custom site sections, these parts may require manual recreation or additional WordPress setup.
What Type of Wix to WordPress Migration Do You Need?
Wix to WordPress migration can mean different things depending on your website. Some users only need to move blog posts or static pages, while store owners may need to transfer Wix Store data to WordPress.
Before choosing a migration approach, it is important to separate general website content from ecommerce data. LitExtension’s All-in-One Wix to WordPress migration service is designed for store owners who need experts to handle ecommerce data migration from start to finish.
| Migration need | What to expect |
|---|---|
| Wix blog posts | Blog content may require RSS import or manual handling depending on your Wix setup. |
| Static pages and design | Page layouts, menus, design sections, and Wix-specific elements usually need to be recreated in WordPress. |
| Wix Store data | LitExtension can help migrate selected ecommerce data such as products, categories, customers, orders, reviews, images, and SEO-related fields. |
| Store features on WordPress | Your target WordPress site may need a compatible ecommerce setup before store data can be migrated properly. |
| SEO URLs and redirects | Important Wix URLs should be reviewed and redirected when URL structures change after moving to WordPress. |
4 Reasons Store Owners Migrate from Wix to WordPress
Wix is a practical starting point for many small websites and online stores because it is easy to set up and manage. However, as an online store grows, merchants may need more control over ecommerce features, store data, SEO settings, integrations, and long-term customization. That is when many store owners start considering a Wix to WordPress migration, especially when they want to run their store on WordPress.
1. More flexibility for growing ecommerce stores
Wix can work well for simple stores, but growing businesses often need more flexibility in how they manage products, variations, pricing, shipping, tax settings, payment methods, and store workflows.
By moving from Wix to WordPress, store owners can build a more customizable ecommerce setup. This is especially useful for merchants who want more control over product data, checkout-related settings, third-party integrations, and the way their online store operates as the business scales.
2. More control over store data and website structure
One of the main reasons to migrate from Wix to WordPress is the need for better control over website content, store data, URLs, metadata, plugins, and hosting environment.
For ecommerce stores, this control is important because products, categories, customers, orders, images, and SEO-related fields need to be organized properly in the new WordPress/WooCommerce store. A well-planned Wix to WordPress migration helps store owners review what data should be transferred, how it should be mapped, and what needs to be checked after migration.
3. A larger plugin ecosystem for SEO, marketing, and store operations
WordPress gives store owners access to a large plugin ecosystem for SEO, analytics, forms, email marketing, performance, security, multilingual content, inventory, subscriptions, and advanced WooCommerce features.
This makes WordPress/WooCommerce a stronger long-term option for businesses that need more than the default features available in Wix. Instead of being limited to one platform’s built-in tools, merchants can extend their store with plugins and custom solutions that match their business needs.
4. More room for customization as your business scales
As your business grows, you may need more freedom to customize your website design, content structure, ecommerce setup, and technical environment. WordPress gives you more options to work with themes, page builders, plugins, custom development, and WooCommerce extensions.
However, it is important to understand that Wix design elements, static pages, menus, and custom site sections usually cannot be transferred to WordPress exactly as they are. These parts may need to be recreated or adjusted separately. LitExtension focuses on helping store owners migrate Wix Store data to WordPress/WooCommerce through an expert-managed All-in-One migration process.
How Our Experts Perform Wix to WordPress Migration
LitExtension’s Wix to WordPress migration service enables the seamless transfer of your vital data, such as products, customers, and orders. The entire Wix to WordPress migration process is expert-managed, secure, and precise, accomplished in just three straightforward steps.
Share your Wix store details with our team. We review your data structure, migration requirements, and WordPress setup before defining the migration scope.
Our experts map your selected Wix data to the right WordPress structure, then prepare your target site, including a compatible ecommerce setup if your migration includes store data.
After the scope is confirmed, we run the full migration and review the results, checking key fields like products, customers, orders, and images before handover.
What to Prepare Before Wix to WordPress Migration?
Before starting your Wix to WordPress migration, you should review your migration scope, target WordPress setup, and key data requirements. This preparation makes it much easier to transfer Wix to WordPress cleanly, and helps LitExtension experts understand what should be transferred, what may need special handling, and which parts of your Wix site may need to be recreated or adjusted separately.
1. Prepare Your Target WordPress Site
Your target WordPress site should be ready before the migration starts. This includes choosing reliable hosting, installing WordPress, setting up basic site settings, and preparing any required plugins based on your migration scope.
If your Wix migration includes store data such as products, customers, and orders, your WordPress site may need a compatible ecommerce setup before these records can be mapped properly.
2. Plan Your Domain, URLs, and SEO Redirects
Decide whether you will keep your current domain or use a new one for the WordPress site. If you plan to keep the same domain, the domain should only be pointed to the new WordPress site after the migration has been reviewed and you are ready to launch.
You should also collect important Wix URLs before migration, especially pages, blog posts, products, and category URLs that already receive traffic or rank on search engines. If URL structures change after moving to WordPress, redirects should be planned to reduce SEO risks.
A few domain-specific things to keep in mind while planning your timeline: if you registered your domain recently or changed its contact information, standard domain rules may lock you out of transferring it for up to 60 days, so factor that into your schedule. If your site currently runs on a Wix subdomain rather than a custom domain, keep in mind that a subdomain can’t be redirected to point elsewhere; in that case, plan to keep a short notice on your old Wix page directing visitors to your new address instead. And if your Wix site is older and uses hash-based URLs (like ones containing #!), flag this during your consultation, since these need different handling than standard redirects.
3. Back Up and Review Your Wix Data
Before migration, review the Wix data you want to transfer, such as blogs, products, categories, customers, orders, images, and SEO-related fields. You should also check whether any Wix design elements, static pages, menus, or custom sections need to be recreated separately in WordPress.
Although Wix provides Site History to restore previous versions of your site, it should not be treated as a full migration backup for every data type. Make sure your important content and store records are reviewed before the migration scope is confirmed.
Method 1: How to Migrate Wix to WordPress with LitExtension?
Migrating from Wix to WordPress can be time-consuming if you handle everything manually, especially when your site contains blogs, products, customers, orders, images, and SEO-related data. With LitExtension’s All-in-One Wix to WordPress migration service, our experts manage the process for you, from migration consultation and data mapping to full transfer, testing, and post-migration support.
Below is the detailed process of how LitExtension handles Wix to WordPress migration for selected data based on your migration scope.
Step 1. Technical consultation with LitExtension experts
Before starting your Wix to WordPress migration, LitExtension experts review your current Wix site, target WordPress setup, data structure, and migration requirements. This step helps define what data should be transferred, what may need special handling, and what should be prepared before the full migration.
During the consultation, our team will review your Wix data size and structure, selected entities, custom data requirements, target WordPress setup, and SEO-related needs such as important URLs or redirects.
After this step, you will have a clearer migration scope and a plan for moving your Wix data to WordPress with fewer risks.
Step 2. Pre-migration setup and data mapping
In this step, LitExtension experts prepare your target WordPress site for migration and map selected Wix data to the appropriate WordPress structure. This may include checking basic technical requirements, collecting the required access details, reviewing selected data entities, and preparing migration settings.
If your migration includes store data such as products, customers, and orders, your target WordPress site may need a WooCommerce setup before store data can be migrated properly..
Our experts also review how important data fields should be mapped, including blogs, products, categories, customers, orders, images, and SEO-related fields.
Step 3. Run a demo migration
Before the full Wix to WordPress migration, LitExtension can run a demo migration to test how selected Wix data appears in WordPress. This step helps identify potential issues, validate data mapping, and confirm whether adjustments are needed before the full transfer.
During the demo migration, our team may migrate a sample set of selected data, review data accuracy, check formatting, images, links, and key fields, then adjust the migration settings based on the test result and your feedback.
Step 4. Perform full Wix to WordPress migration
After the demo result and migration scope are confirmed, LitExtension performs the full Wix to WordPress migration. Our experts transfer the selected data from Wix to WordPress according to the agreed scope and migration settings.
Your Wix site can remain active during the migration, so you can continue running your business while the transfer is in progress. After the migration is completed, our team reviews the result before moving to the testing stage.
Step 5. Migration results testing
After the full migration, LitExtension checks the migrated data to make sure it matches the agreed migration scope. This testing step helps detect missing records, formatting issues, broken links, image problems, or incorrect field mapping.
Our testing process may include automated checks, manual QA review by LitExtension experts, validation of blogs, products, customers, orders, images, and SEO-related fields, as well as review of redirects or URL mapping if included in your migration scope.
Please note that Wix design elements, static pages, menus, and custom sections may still require separate recreation or adjustment in WordPress if they are outside the agreed data migration scope.
Step 6. Post-migration tasks
If your Wix site continues receiving new data during the migration period, LitExtension can help transfer newly added records after the full migration. This helps reduce the risk of missing recent orders, customers, or other updates before your WordPress site goes live.
Depending on your service package and eligibility, post-migration support may include Recent Data Migration, Re-migration, or Smart Update within the supported period.
Step 7. Post-migration customer support
After the Wix to WordPress migration is completed, LitExtension support remains available to help with migration-related questions or issues during the supported period. If you notice missing data, incorrect mapping, or other migration concerns, you can contact our support team for assistance.
With LitExtension’s All-in-One service, migrating Wix to WordPress becomes more manageable because our experts handle the technical migration steps for you. Instead of setting up a migration tool on your own, you can work with our team to transfer Wix to WordPress with a reviewed scope, selected data, and a checked result before launching your new WordPress site.
Method 2: How to Migrate Wix to WordPress Manually With RSS Feed?
If you only want to move simple blog content from Wix to WordPress, RSS feed import can be a manual, no-cost way to convert Wix to WordPress content. This method may work for small content websites, but it comes with clear limitations.
RSS feed migration does not fully transfer your Wix site design, static pages, menus, custom sections, Wix app data, or store-related records. If your Wix to WordPress migration includes products, customers, orders, images, SEO-related fields, or custom data, an expert-managed migration service may be a safer option.
Step 1: Import Wix blog posts to WordPress
To import Wix blog posts manually, you can try using your Wix RSS feed. Wix has moved most sites to the /blog-feed.xml URL pattern, so try that first; the older /feed.xml path no longer works on many newer Wix sites. Add whichever path applies to your Wix site URL and check whether an RSS file is available.
Keep in mind that Wix’s RSS feed only returns up to 20 posts per import. If your blog has more than 20 posts, you’ll need to run the import multiple times, adjusting the feed or import settings between rounds, or plan for an alternative method to bring over the rest.
If the feed works, save the XML file and import it into WordPress using the RSS importer. After importing, review your WordPress posts carefully to make sure the content appears correctly.
You should check important details such as post titles, descriptions, categories, formatting, internal links, and images. Some content may still need manual editing after the import, especially if your Wix blog uses custom layouts or media elements.
Step 2: Recreate Wix pages in WordPress
RSS feed import does not migrate Wix static pages. If you want to move pages such as About, Contact, Services, or landing pages, you usually need to recreate them manually in WordPress.
This may include copying page content, rebuilding layouts, uploading images, setting page URLs, and recreating forms or other page elements with WordPress plugins. Wix design sections and layouts may not look the same in WordPress without additional setup or design work.
Before recreating your pages, list the important Wix URLs you want to keep, especially pages that already receive traffic or rank on search engines. This will help you plan your new WordPress page structure and prepare redirects if the URLs change.
Step 3: Move Wix images to WordPress
Images may need extra handling after using RSS import. Since RSS import typically leaves images hosted on Wix rather than saving them into WordPress, some images may not be moved into the WordPress media library automatically.
After importing your blog posts or recreating pages, review all images carefully. A plugin like Auto Upload Images can pull externally hosted images into your WordPress media library automatically as posts are viewed or edited, saving you from uploading each one by hand. For anything the plugin misses, you can still upload missing images to WordPress manually.
This step is important because missing or externally hosted images can affect user experience, page quality, and long-term site management.
Step 4: Review URLs, links, and SEO settings
After moving your content, review your new WordPress URLs, internal links, page titles, meta descriptions, and image alt text. Wix and WordPress may use different URL structures, so some URLs may change after migration.
If important Wix URLs change, you should prepare 301 redirects to send users and search engines to the correct WordPress URLs. This is especially important for pages, blog posts, products, or category URLs that already have traffic, backlinks, or search rankings.
You should also check whether your WordPress permalink structure is set up properly before publishing or redirecting traffic to the new site.
Step 5: Check your migrated content before launch
Before launching your WordPress site, review the migrated content carefully. Open your key pages and posts, check formatting, images, links, navigation, forms, and mobile display.
Manual Wix to WordPress migration can work for simple content, but it may become time-consuming if your site has many posts, pages, images, store records, or custom elements. If you need to migrate more than basic blog content, LitExtension’s All-in-One Wix to WordPress migration service can help review your scope, transfer selected data, and check the result after migration.
Contact LitExtension experts to review your Wix data and choose the safest migration approach for your WordPress site.
What to Do After Wix to WordPress Migration?
After your Wix to WordPress migration is completed, you should review the migrated data and prepare your new WordPress site before launch. This helps you detect missing records, fix formatting issues, reduce SEO risks, and make sure the site is ready for users.
1. Review Your Migrated Data
Start by checking the data that has been transferred from Wix to WordPress. Depending on your migration scope, this may include blogs, products, categories, customers, orders, images, and SEO-related fields.
Open important pages and records in WordPress to check titles, descriptions, formatting, images, links, and key data fields. If you notice missing data, incorrect mapping, or broken content, contact LitExtension support so our team can review the issue based on your migration scope.
2. Check URLs, Redirects, and SEO Settings
Next, review your WordPress URLs and compare them with the important Wix URLs you collected before migration. If any key URLs have changed, make sure 301 redirects are set up properly to send users and search engines to the right WordPress pages.
You should also check page titles, meta descriptions, image alt text, internal links, and permalink settings. Submit your new XML sitemap and verify your robots.txt file, then confirm your site is connected to Google Analytics and Google Search Console. These checks help reduce SEO risks when moving from Wix to WordPress.
3. Finalize Your WordPress Setup Before Launch
Before going live, finalize your WordPress theme, navigation, plugins, forms, mobile layout, and site settings. Since Wix menus don’t carry over automatically, recreate your navigation menus in WordPress under Appearance > Menus before launch. Choose only the plugins you need for SEO, performance, security, marketing, analytics, or store management based on your website requirements.
You should also test key user journeys, such as browsing content, submitting forms, viewing products, checking customer/order records if included, and loading the site on mobile devices. Once everything is reviewed, you can point your domain to the new WordPress site and continue monitoring performance after launch.
If your Wix site continues receiving new data before launch, you may need Recent Data Migration or another post-migration update to transfer the latest records to WordPress.
4. Complete Your Post-Launch Checklist
A few final checks help make sure your new WordPress site holds up once real visitors and search engines start hitting it:
- Install essential plugins for SEO, contact forms, caching, and security, so your site is properly covered from day one.
- Change your default WordPress admin login URL rather than leaving it at the standard address, so your site isn’t an easy target for automated login attempts.
- If your migration includes store data, test the full checkout flow end to end, from adding a product to the cart through payment and order confirmation.
- Check your site’s mobile responsiveness across a few common screen sizes.
Working through this checklist gives you confidence that you’ve fully managed to convert Wix to WordPress, not just moved the content over.
What Data Can Be Migrated in Wix to WordPress Migration
With LitExtension’s All-in-One Wix to WordPress migration service, our experts help transfer selected Wix data to your target WordPress site, including products, categories, customers, orders, images, and SEO-related fields.
-
Products
- Name, SKU, Short Description, Full Description, Status.
- Manufacturer.
- Price, Special Price.
- Quantity, Manage Stock.
- Meta Title, Meta Description.
- Weight, Width, Height, Depth.
- Tags.
- Attributes: Name, Values.
- Variants: Name, SKU, Weight, Quantity, Manage Stock, Image, Price, Special Price.
- Thumbnail Image, Additional Images.
Product Categories
- Name.
- Description.
- Image.
- Meta Title, Meta Description.
-
- First Name, Last Name, Email.
- Billing Address.
-
- Order ID.
- Order Date.
- Order Status.
- Order Items
- Total Price
- Sub Price
- Discount Price
- Tax Price
- Shipping Price
- Order Comments
- Customer Name, Email.
- Tags.
- Billing Address
- Shipping Address
WooCommerce required: Products, categories, customers, orders, taxes, coupons, and reviews require WooCommerce to be installed and included in your WordPress website migration scope. Available fields may vary by source platform.
LitExtension offers Additional Migration Options to simplify complex tasks and ensure a smoother, more accurate store migration.
Automatically maps your Wix URLs to their matching pages on WordPress, helping reduce broken links after the move.
Carries over your original Wix order numbers, keeping your records and internal tracking consistent once everything lands on WordPress.
Automatically cleans out any leftover HTML markup in your Wix category or product titles before it reaches your WordPress store, so names display cleanly.
Wipes out sample or placeholder data already sitting in your WordPress store for the entities you’re migrating, so nothing from Wix collides or duplicates with what’s already there.
Brings over images tucked inside your Wix product or category descriptions, not just the standalone gallery images, so your WordPress content closely matches your original site.
Migration Pricing
Total Entities:
- Products;
- Orders;
- Customers;
- Blog Posts
Automated Migration (Self-service)
OR
All-in-One Migration Service
Choose Your Migration Plan
Compare features and support levels to find the migration service that fits your timeline, budget, and needs.
Automated Migration$0 |
All-in-One Migration Service$0 |
|
|---|---|---|
| FREE Demo Migration | Unlimited FREE Demo Migration | Unlimited FREE Demo Migration |
| Migration Process | 3-step migration tool with easy-to-follow wizard guide | Expert-managed migration with Personal Assistant & QA testing |
| Additional Options |
FREE up to 6 Additional Options |
FREE all Additional Options |
| Migration Testing | Done by yourself | Done by LitExtension experts |
| Technical Support | 60-day technical support (after Full Migration is completed) | Upto 60-day technical support (after Full migration is completed) |
| Post-migration Support |
Free & Unlimited Recent Migration Free & Unlimited Smart Update Free & Unlimited Re-migration |
Free & Unlimited Recent Migration Free & Unlimited Smart Update Free 02 Re-migration |
| Receive Support Request | 24/7 | 24/7 |
| Support Channels | Ticket | Ticket, Slack/WhatsApp |
| Money-back guarantee | 30-day money-back guarantee | 30-day money-back guarantee |
| Response Time Commitment | 24 hours | 24 hours |
Popular Questions About Wix to WordPress Migration
Pricing starts at $129 for the All-in-One Migration Service, and depends on how many entities you need to transfer. Use the Pricing Estimator on this page to get a rough figure for your store.
Although WordPress does support some eCommerce features, WooCommerce is the better choice because it offers more robust selling capabilities. So, if you want to convert your Wix Store to WordPress, you’ll need to download and activate the WooCommerce plugin first. This ensures that all your store-related data is fully transferred to your new WordPress site.
Yes. Product categories transfer as part of LitExtension’s Wix to WordPress migration service.
Yes. Setting up URL redirects during the move from Wix to WordPress keeps your old Wix links functioning normally after migration.
Timeline depends mainly on how much data you’re moving, since our team tests the results after transfer. Larger catalogs with more products, orders, and customers naturally take longer.
No. Wix doesn’t expose customer password data for export, so this can’t be migrated. Customers will need to reset their password the first time they log in to your new WordPress site.
Turning on the 301 Redirects Additional Option maps your old Wix URLs to their new WordPress pages, which helps reduce the SEO impact of the move. Rankings can still be affected by other factors beyond redirects.
Wix operates as a closed platform with no direct database access, so LitExtension connects through Wix’s available APIs to pull your store data instead of relying on a standard database export. This is different from open platforms like WooCommerce or Magento, where our team can work directly with the database structure. Our experts confirm exactly what’s accessible for your specific Wix setup during consultation.
Leave The Work For The Experts
If you’re non-tech, let our WordPress migration experts handle your migration from A to Z.
Save your time for more important tasks.
How Your Data Is Secured During Migration?
Server Security
Data Security
Data Access Restriction
GDPR Compliance
NDA
Payment Security
Why choose Wix to WordPress Migration Services
Migrate from Wix to WordPress with our team handling every step, no coding required on your end.
Get all your questions answered, even on holidays, with our dedicated support team.
Your Wix store stays fully functional during the entire migration, so you can keep taking orders while the migration runs.
Review your migration results yourself using our built-in Demo Migration, so you can verify data accuracy and integrity before running the Full Migration.
Keep your data up-to-date with free Re-migrations, Smart Updates, and Recent Migrations within 60 days after your Full Migration completes.
We stand behind our service 100%. Our 30-day money-back guarantee applies when a qualifying technical issue can’t be resolved under our policy, contact our team for details.
Migrated From Wix To Other Platforms
Testimonials: Our Success Stories
“If you’re looking for a team to handle your migration between e-commerce platforms, I would highly recommend LitExtension. Steve and his team were fantastic”
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Excellent Service, Quick response times, they went above and beyond to help me get the eCommerce content migrated form Wix to WooCommerce!
Great response and effective transfer, did exactly what was needed from wix to woocommerce and saved me a ton of time. Highly recommend.
Great service and good chat/email support. I use all-in-one import from Wix To Woocommerce. They make all the import perfectly!