Shopify Plus is the pinnacle of eCommerce solutions, designed to cater to the unique needs of enterprise-level businesses. However, if you wish to explore what is Shopify Plus, this is the right place for you.
As a premium offering by Shopify, it goes beyond the standard platform. This top B2B eCommerce platform provides advanced functions and dedicated support to propel high-volume merchants to success. With its powerful features, Shopify Plus empowers you to create exceptional online storefronts, expand your reach across multiple channels, and optimize operations.
In this article, LitExtension – #1 Shopping Cart Migration Expert will explore the key features and benefits of Shopify Plus. Additionally, we will uncover why it has become the platform of choice for enterprises seeking to thrive in the competitive world of eCommerce.
Stay tuned to discover:
- What is Shopify Plus?
- How much does Shopify Plus cost?
- Who is Shopify Plus for?
- Shopify vs Shopify Plus
- What is Shopify Plus feature
- Is Shopify Plus worth it?
What is Shopify Plus – An Overview
What is Shopify Plus?
Shopify Plus is an enterprise-level eCommerce platform provided by Shopify. It is designed to meet the needs of high-growth, high-volume businesses, offering a scalable and customizable solution. Shopify Plus provides advanced features and tools that go beyond the capabilities of the standard Shopify platform, such as multi-channel selling, international expansion, and enhanced security.
This platform caters to large businesses by offering dedicated account managers, access to robust APIs, and the ability to handle high transaction volumes. With Shopify Plus, you can create unique storefronts using Shopify themes, integrate with third-party app systems, and streamline your operations to support your growth and deliver exceptional customer experiences.
How much does Shopify Plus cost?
The Shopify Plus plan is a comprehensive and tailored subscription package for high-volume enterprise-level businesses. But how much is Shopify Plus a month?
The Shopify Plus pricing plan offers a fair and flexible approach to accommodate businesses of varying sizes and revenue levels. The plan begins with a flat rate of $2,500 per month for a 1-year contract, and will be downed to $2,300 per month if you opt for a 3-year commitment.
With that being said, the Shopify Plus pricing plan is not fixed. This cost is calculated based on your monthly Gross Merchandise Value (GMV), in which Shopify Plus takes a cut of 0.3% or 0.4%, depending on your contract.
The rationale behind this pricing structure is straightforward. As visitor traffic and order volume increase, the need for additional support and server resources also grows. Shopify Plus ensures that businesses receive the necessary resources while aligning the pricing with their revenue and growth potential.
To determine the precise payment amount for your store, it is advisable to consult with a Shopify Plus expert. However, here are some illustrative figures for comparison:
Gross Merchandise Value | Shopify Plus License Cost |
$1M | $4,000 |
$2M | $8,000 |
$5M | $20,000 |
$10M | $40,000 |
$20M | $80,000 |
$50M | $200,000 |
This pricing structure allows you to scale your operations seamlessly while ensuring that the costs remain proportional to your revenue growth. Shopify Plus provides an affordable and scalable solution for businesses aiming to achieve extraordinary success in the ever-expanding world of eCommerce.
Who is Shopify Plus for?
Shopify Plus is designed for businesses that have outgrown standard eCommerce platforms and require advanced tools to support their growth. It's particularly suited for enterprises and high-volume retailers that need more control, customization, and scalability.
Here's who can benefit the most from Shopify Plus:
- High-growth eCommerce stores: Businesses experiencing rapid growth in traffic and sales often turn to Shopify Plus for its ability to handle large transaction volumes without compromising site performance or user experience.
- Brands with complex operations: Companies managing multiple stores, diverse product catalogs, or international markets can benefit from Shopify Plus’s multi-store management, multi-currency support, and advanced organizational tools.
- Global enterprises: Shopify Plus simplifies selling across borders with features like multi-language support, expansion stores, and localized tax settings, making it ideal for brands with a global reach.
- Custom-focused businesses: If your business needs highly customized checkout experiences, tailored integrations, or unique workflows, Shopify Plus offers the flexibility and tools to build solutions that align with your brand.
In short, Shopify Plus is for businesses ready to elevate their operations, expand internationally, or build highly customized solutions that go beyond the capabilities of standard Shopify plans.
Seamlessly migrate your store to Shopify Plus!
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Shopify vs Shopify Plus – What Are The Differences?
Both Shopify and Shopify Plus are part of the Shopify ecosystem, but they cater to different types of businesses. Shopify is designed for small to medium-sized businesses looking for an intuitive and affordable platform, while Shopify Plus is an enterprise solution built for high-volume businesses with more complex needs.
Below is a breakdown of the key differences between the two:
Feature | Shopify | Shopify Plus | Winner |
Pricing | Tiered plans (Basic, Shopify, Advanced) with fixed monthly fees and transaction fees. | Custom pricing based on business needs, typically starting at $2,500/month, with no transaction fees for most payments. | Shopify |
Customization and Flexibility | Limited customization options, focused on design aesthetics. | Extensive customization, including code access and advanced features. | Shopify Plus |
Support and Resources | Basic customer support, and limited training resources. | Dedicated support teams, priority support, exclusive resources, and professional services. | Shopify Plus |
Scalability | Suitable for small to medium-sized businesses, limited scalability. | Designed for high-growth companies, handles high traffic and sales volumes, and offers multiple stores. | Shopify Plus |
Transaction Fees | Card processing fees apply. Additional transaction fees for third-party payment providers (except on Shopify Payments). | Card processing fees apply. No additional transaction fees when using Shopify Payments. 0.20% fee for third-party processors. | A tie |
Integrations and Apps | Extensive app store, limited API access. | Larger app ecosystem, advanced API access, exclusive apps. | Shopify Plus |
Headless Commerce | Limited headless capabilities. | Robust headless commerce solution with Storefront API and development tools. | Shopify Plus |
Security Features | Basic security features (SSL, PCI compliance). | Advanced security features, including custom SSL certificates and fraud protection. | Shopify Plus |
Performance and Speed | Solid performance for small to medium-sized businesses. | Superior performance, server uptime guarantees, and infrastructure enhancements. | Shopify Plus |
Automation and Workflow | Basic automation tools. | Advanced automation with Shopify Flow, custom workflows, and integrations. | Shopify Plus |
Globalization | Basic multi-channel capabilities, limited market customization (3 default markets), and support for multiple currencies and languages. | Robust multi-channel selling with support for multiple currencies, languages, and marketplaces. Advanced features like a built-in tax engine, third-party logistics integration, and legal services for international compliance. | Shopify Plus |
Brand and Custom Domain Management | Limited domain management options. | Extensive domain management with up to 1,000 domains or subdomains. | Shopify Plus |
⮞ For a detailed comparison of Shopify vs Shopify Plus, please check out our article here!
What is Shopify Plus Feature – Everything Explained
Checkout customization
One of the outstanding Shopify Plus features is its ability to provide advanced checkout customization. This allows businesses to create unique and optimized customer experiences. Unlike standard Shopify pricing plans, which have limited checkout flexibility, Shopify Plus opens up a range of possibilities tailored to your brand and customers.
- Multi-step checkout modifications: Businesses can modify the default multi-step checkout, adding custom fields or adjusting the layout to enhance usability and capture relevant customer information.
- Localized checkout options: Customize your checkout based on geographic regions, offering local payment methods, currencies, and language support for a global audience.
- Branded checkout experience: With Shopify Plus, you can fully customize the look and feel of the checkout page, ensuring it matches your brand identity. Adjust colors, fonts, and logos to create a seamless transition from shopping to purchase.
Advanced organization settings
Shopify Plus provides advanced organization settings that make managing large teams, complex operations, and multi-store ecosystems much easier. These features ensure that your team operates efficiently while maintaining strong oversight and control.
Unlimited staff accounts
Shopify Plus allows you to create unlimited staff accounts, ensuring every team member has access to the tools they need. This feature is especially useful for large businesses with diverse teams managing different aspects of the store, such as marketing, customer service, and inventory management.
It is especially valuable for handling seasonal peaks when onboarding temporary staff or assigning roles to new employees. By eliminating account limits, Shopify Plus promotes seamless collaboration and prevents operational bottlenecks, ensuring efficiency across all departments.
User permission management
With Shopify Plus, businesses gain granular control over user permissions, allowing precise allocation of access based on each team member's role. This ensures that sensitive areas, such as financial reports or checkout settings, remain secure while employees can focus on their specific tasks without interference.
The flexibility to adjust permissions for temporary or evolving roles makes it easy to adapt to changes in team structure. By enhancing security and accountability, this feature provides peace of mind and operational clarity for businesses of all sizes.
Enhanced analytics tool
Shopify Plus's enhanced analytics tools open the door for businesses with comprehensive data insights to drive smarter decisions. Real-time dashboards and detailed reporting allow you to track sales trends, customer behavior, and the performance of marketing campaigns. These insights help pinpoint growth opportunities and identify areas for improvement.
By integrating analytics into decision-making processes, Shopify Plus ensures that businesses stay agile, data-driven, and poised for success in an increasingly competitive market.
Internationalization capabilities
Shopify Plus offers robust internationalization tools that enable businesses to expand seamlessly into global markets. With features designed to cater to diverse regions, languages, and currencies, Shopify Plus makes it easy to provide a localized shopping experience while managing global operations efficiently.
Expansion stores
Shopify Plus allows businesses to create multiple expansion stores, making it simple to target specific regions or markets. These stores are managed under a unified admin panel, giving you centralized control while offering the flexibility to customize each store for its target audience.
With expansion stores, you can tailor storefronts to meet local preferences, such as language, design, and product offerings, ensuring that your brand resonates with regional audiences. Additionally, these stores address unique market requirements, including tax regulations, shipping rates, and compliance, providing a localized experience that aligns with each region’s needs.
Multi-currency and multi-language support
Shopify Plus’s multi-currency and multi-language support empowers businesses to create a localized shopping experience for customers around the world. By automatically converting prices based on customer location and using real-time exchange rates, businesses can display accurate pricing that feels familiar to shoppers.
Additionally, the ability to provide translations for product descriptions, navigation menus, and checkout pages ensures that international customers can navigate and understand the store seamlessly. These features not only improve the overall user experience but also increase the likelihood of conversions by building trust and reducing barriers to purchase.
Location settings
Shopify Plus offers advanced location settings to simplify global inventory and shipping management for businesses operating across multiple regions. With this feature, you can assign inventory to specific locations, such as warehouses, retail stores, or fulfillment centers, ensuring that stock is accurately tracked and distributed. The platform also automates tax calculations based on customer location, saving time and reducing errors.
Additionally, location-based shipping optimizations help businesses reduce delivery times and costs by routing orders to the nearest fulfillment center. By streamlining these logistical complexities, Shopify Plus enables businesses to operate more efficiently and provide a better customer experience in international markets.
Advanced API integrations
Shopify Plus offers powerful API integrations that enable businesses to extend the platform's functionality and seamlessly connect with external systems. These advanced APIs are designed for high-volume and complex operations, making it easier for enterprises to build custom solutions tailored to their specific needs.
Key features of Shopify Plus API integration include:
- Scalable integration capabilities: Shopify Plus provides access to robust APIs for managing products, orders, customers, and more. This ensures that businesses can integrate third-party tools like ERP systems, CRMs, and marketing platforms without limitations.
- Custom workflows and automation: With APIs such as Shopify Flow and custom webhooks, businesses can automate repetitive tasks like inventory updates, order fulfillment, and customer segmentation.
- Real-time data sync: Shopify Plus APIs support real-time data synchronization, allowing businesses to maintain accurate information across all systems, including inventory, sales, and customer profiles.
- Enhanced developer tools: Developers have access to tools like the Admin API and Storefront API, enabling them to create highly customized shopping experiences, from tailored product recommendations to dynamic pricing models.
Security and compliance
Shopify Plus is built with enterprise-grade security and compliance features to ensure that your business and customer data remain safe and protected. These features are designed to address the critical security needs of high-volume businesses, providing peace of mind and regulatory compliance in an increasingly digital world.
This platform is equipped with:
- SSL certificates: Shopify Plus provides SSL certificates to ensure secure transmission of sensitive customer data. Thus, it can protect your store against data breaches and ensure encrypted communication between the store and customers.
- PCI compliance: Shopify Plus is PCI-DSS Level 1 compliant. It adheres to the highest standards of security for processing payment information securely.
- Fraud protection: Shopify Plus offers advanced fraud analysis and protection tools. It can help businesses identify and prevent fraudulent transactions, protecting both the store and its customers.
- Data privacy and GDPR compliance: Shopify Plus provides tools and settings that help businesses comply with global data privacy regulations, such as GDPR. This includes options for managing customer consent and handling data access requests.
Overall, Shopify Plus offers a comprehensive suite of features and capabilities to support the growth, scalability, customization, integrations, and security needs of enterprise-level eCommerce businesses.
Is Shopify Plus Worth It?
Determining whether Shopify Plus is worth it depends on the specific needs and circumstances of your business.
Here are a few factors to consider:
- Scale and growth potential: If your business is experiencing rapid growth or has high transaction volumes, Shopify Plus can provide the scalability and infrastructure needed to handle increased demand.
- Customization requirements: If you require extensive customization options for your storefront, checkout process, or backend operations, Shopify Plus offers more flexibility and advanced customization capabilities compared to the standard Shopify plans.
- Dedicated support: Shopify Plus offers dedicated account management and priority support. Ultimately, it can be valuable for businesses that require personalized assistance, strategic guidance, and faster response times for their critical needs.
- Advanced features and integrations: If you need access to advanced features like multi-currency selling, wholesale functionality, or custom integrations with third-party systems, Shopify Plus provides the tools and resources to meet those requirements.
- Budget considerations: It's important to evaluate the cost of Shopify Plus, as it is priced higher than the regular Shopify plans. Assess whether the additional features, scalability, and support justify the investment based on your projected growth and revenue potential.
Ultimately, with 5 years of experience working with Shopify, we think you should assess your business's specific needs, growth trajectory, and budget to determine if Shopify Plus aligns with your goals and justify the investment.
What is Shopify Plus – FAQs
What is the benefit of Shopify Plus?
Shopify Plus offers several benefits for enterprise-level businesses. These include advanced scalability to handle high transaction volumes and rapid growth. Shopify Plus provides the tools and features necessary to support the unique needs of large businesses and deliver exceptional customer experiences.
What are the differences between Shopify Plus and Shopify?
The main difference between Shopify Plus and Shopify standard plans lies in their target audience and features. Shopify Plus is designed for high-growth, high-volume businesses and offers advanced features beyond what the standard Shopify plans provide.
Shopify Plus includes benefits such as dedicated account management, advanced customization options, multi-channel selling, robust APIs, enhanced security measures, and priority support.
Non-Plus Shopify plans cater to small to medium-sized businesses and offer a range of basic ecommerce features without the advanced capabilities and dedicated support provided by Shopify Plus.
Is Shopify Plus part of Shopify?
Yes, Shopify Plus is a premium offering and is part of the Shopify ecosystem. It is an upgraded version of the standard Shopify platform designed for enterprise-level businesses. While Shopify Plus provides additional features and benefits tailored to larger businesses, both Shopify vs Shopify Plus operate within the same infrastructure and share the same underlying technology.
What are the requirements to get Shopify Plus?
To access Shopify Plus, you just need to pay at least $2000 per month. Due to its high pricing, you should carefully consider your annual revenue, transaction volume, and growth potential before using Shopify Plus.
Therefore, it is recommended to contact Shopify directly or their sales team to discuss specific eligibility requirements and pricing options for Shopify Plus.
Final Words
And that brings us to the end of our article on what is Shopify Plus.
If you like this blog, don't forget to check out other Shopify articles on our LitExtension website for more expert tips and insights.