15 Best SAAS eCommerce Platforms: Features, Pricing, Pros & Cons

Starting an online business sounds exciting — until you hit the roadblocks of coding, hosting, or figuring out complex backend systems. And that's where SaaS eCommerce platforms step in! They make it easier than ever for beginners and pros alike to launch, run, and scale a store without getting lost in the tech.

In this guide, we will explore the 15 best SaaS eCommerce platforms to help you kick off your journey with confidence:

• Shopify
• PrestaShop
• Wix
• Salesforce Commerce Cloud
• WooCommerce
• Adobe Commerce (formerly Magento)
• BigCommerce
• Squarespace
• Square Online
• commercetools
• Dynamics 365 Commerce
• Shift4Shop (formerly 3dcart)
• Big Cartel
• Volusion
• Helium 10

Let's get started!

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Top 15 SaaS eCommerce Platforms 2025

1. Shopify

As one of the best SaaS eCommerce platforms, Shopify sets itself apart with powerful sales-driven tools that support businesses at every stage of growth. Its strength lies in how it helps merchants manage complex operations (e.g., syncing inventories across multiple channels or optimizing the checkout for higher conversions). Rather than just a place to sell, Shopify gives you the infrastructure to grow, backed by fast, secure hosting and a reliable backend.

Features:

• Multichannel selling across online stores, marketplaces, and social media
• AI-powered Shopify Magic for product descriptions and marketing content
• Shopify Sidekick – AI assistant for business management
• Abandoned cart recovery and discount codes from the Basic plan
• Over 100 supported payment gateways
• Customizable checkout experience
• 13,000+ apps for added functionality
• SEO tools, including Semrush-powered eCommerce Booster
• Built-in Shopify Shipping (US and Canada only)
• Shopify Tax for streamlined sales tax management

Best for: Growing and established businesses with medium to large inventories that look to expand their operations and leverage powerful eCommerce features across multiple sales channels.

Read more: Shopify Review

2. PrestaShop

PrestaShop gives you the freedom to modify, expand, and optimize your store to match niche business needs.

Specifically, the platform offers two different versions: a completely free open-source edition and a hosted version with pre-configured settings. While the learning curve is steeper compared to drag-and-drop builders, the tradeoff is worth it for businesses that need advanced capabilities and long-term scalability without recurring fees tied to every feature.

Features:

• Fully open-source with complete code access and customization potential
• Over 4,000 modules and 2,000+ templates for expanded functionality and design options
• Built-in support for 75+ languages, multiple currencies, and international tax settings
• Product management with stock syncing, sales analysis, and third-party integration
• 250+ supported payment methods, including Stripe, PayPal, Klarna, and more
• SEO customization and 170+ additional SEO-focused modules
• Marketing e Commerce tools, including competitor analysis, multi-platform advertising, and PrestaShop Ads
• Active community forum, Help Center, PrestaShop Academy, and optional paid expert support

Best for: Small to medium-sized businesses that want the flexibility of a customizable platform without the burden of managing hosting or technical setup.

Read more: PrestaShop review

3. Wix

Other SaaS eCommerce platforms in the same pricing range often restrict users to rigid templates or basic design blocks, yet Wix allows near-pixel-level control. It lets you build websites that truly reflect your brand without touching a line of code! The platform also packs a robust app marketplace, advanced SEO tools, and business management features to cater to a wide range of users.

Features:

• Drag-and-drop editor with full design flexibility
• 900+ highly customizable templates across all industries
• AI tools for website design, text creation, SEO, blogging, and image editing
• AI Theme Assistant and chatbot for real-time design suggestions
• Built-in tools for blogging, video creation, email marketing, and social media content
• eCommerce capabilities with customizable product pages and AI-powered chat support
• App Market with 800+ third-party and native integrations
• SEO Setup Checklist with personalized guidance and keyword tracking
• Mobile app builder for custom-branded iOS/Android apps
• Centralized communication with Wix Inbox

Best for: Freelancers, creatives, service-based businesses, and small online shops that value full design freedom and want AI tools to streamline their workflow.

Read more: Wix review

4. Salesforce Commerce Cloud

Next on our list is Salesforce, an enterprise-level ecosystem that connects sales, marketing, service, and commerce into a single, highly integrated platform.

Tools like Einstein AI, predictive lead scoring, and cross-department collaboration dashboards allow businesses not only to manage their customer data but to turn it into actionable strategy across every touchpoint. Furthermore, the platform also excels in delivering highly personalized customer journeys at scale.

Features:

• Comprehensive Sales Cloud with pipeline visibility, task automation, and productivity tracking
• Integrated Marketing Cloud with email, mobile, ad, and journey automation tools
• Service Cloud for centralized customer support across channels (chat, social, CTI)
• Commerce Cloud for managing digital storefronts, optimizing conversions, and integrating sales/service
• Einstein AI for predictive lead scoring, natural language search, and sales insights
• Real-time dashboards and analytics
• Extensive third-party integrations via AppExchange (9,000+ apps)
• Scalable multi-cloud architecture with cross-functional team collaboration
• Natural language processing for data queries and insights

Best for: Large enterprises, B2B organizations, and fast-scaling companies with complex sales cycles, global customer bases, and cross-functional teams. They usually require deep integration between sales, marketing, support, and eCommerce operations.

Read more: Salesforce Commerce Cloud review.

5. WooCommerce

WooCommerce isn't an all-in-one package but more of a modular foundation for WordPress users. You choose the hosting, extend functionality through plugins, and shape the customer experience with thousands of available themes. Simply put, for anyone who wants to build a fully customized online store that grows with them, WooCommerce is among the best SaaS eCommerce platforms to make that happen.

Features:

• Seamless integration with WordPress for content-driven stores
• Selling both physical and digital products
• Coupon and discount system included
• Built-in product analytics and reporting (by date, product, category, etc.)
• Support for PayPal and WooCommerce Payments (powered by Stripe) out of the box
• 1,000+ compatible plugins for extended eCommerce functionality
• Full inventory control with bulk editing, stock tracking, and variations
• Gutenberg and other page builders for design flexibility
• Open-source nature for custom development and integrations

Best for: WordPress users, content-driven brands, or businesses with niche product requirements that demand full control over design, functionality, and hosting.

Read more: WooCommerce review

6. Adobe Commerce (formerly Magento)

Formerly known as Magento, Adobe Commerce has evolved into a powerful cloud-based platform that merges deep customization options with AI-driven experiences and frictionless integration with the Adobe Experience ecosystem. Its strength in managing complexity (headless commerce, multi-brand environments, and advanced customer segmentation) separates Adobe Commerce from many other competitors.

Features:

• Multi-store and multi-brand management from a single backend
• AI-powered product recommendations and visual merchandising
• Integrated inventory, order, and fulfillment management
• Native B2B capabilities with custom pricing, catalogs, and customer portals
• Drag-and-drop page builder and PWA (Progressive Web App) studio
• Real-time analytics with Adobe Experience Cloud integrations
• Support for headless commerce with robust APIs
• Built-in SEO, mobile optimization, and global localization tools
• ERP and CRM integrations, including Adobe Analytics and Real-Time CDP
• Marketplace access to 4,000+ extensions for added flexibility

Best for: Large enterprises, global B2C/B2B brands, and complex multi-store operations that need omnichannel selling and tight integration with marketing and analytics tools.

Read more: Adobe Commerce review

7. BigCommerce

BigCommerce delivers enterprise-grade power and flexibility without requiring a developer’s skill set. Right from the start, it equips users with advanced features like customer segmentation, international selling capabilities, and multi-channel integration that remain accessible even to smaller teams with big ambitions. All in all, one can say it’s a launchpad for long-term eCommerce success and deserves its spot on our list of the best SaaS eCommerce platforms.

Features:

• Multi-channel selling (Amazon, eBay, Walmart, social platforms)
• Unlimited products, storage, and bandwidth
• Drag-and-drop page builder for storefront customization
• Customer groups & segmentation tools
• Abandoned cart saver (Plus plan and up)
• Built-in SEO and mobile optimization (Google AMP support)
• Integration with 65+ payment gateways
• Real-time shipping quotes and built-in shipping calculator
• App marketplace with 1,200+ integrations
• Support for international stores (multi-currency, multilingual, regional catalogs)
• POS integrations (Square, Clover, Heartland Retail, etc.)

Best for: Mid-size to large businesses, B2B companies, or fast-growing online retailers that need advanced eCommerce capabilities, international selling, and multiple sales channels — all under one centralized platform.

Read more: BigCommerce review.

8. Squarespace

Squarespace focuses on premium design and frictionless user experiences, all within an interface that feels almost effortless to navigate. The Fluid Engine editor gives users more design control, while built-in AI tools simplify everything from building your site to running smart, effective marketing campaigns.

Features:

• 180+ professionally designed, mobile-responsive templates
• Drag-and-drop editing with the powerful Fluid Engine
• Built-in SEO tools and analytics
• Comprehensive blogging system with an AI writing assistant
• Fully integrated eCommerce with inventory management, shipping, and tax tools
• Acuity Scheduling for online appointment booking
• Email marketing and social media integrations
• Squarespace Blueprint AI for guided website creation
• Multilingual support and localized settings

Best for: Creative professionals, eCommerce service provider parties, and boutique eCommerce brands that prioritize design, branding, and ease of use over technical complexity.

Read More: Squarespace review.

9. Square Online

Since its release, Square Online has also been considered by many as one of the top SaaS eCommerce platforms. Instead of drowning users in complex customization tools, Square Online focuses on what matters most: seamless inventory management, smooth order processing, and effortless syncing between physical and digital sales channels. Plus, you still get access to strong branding options and useful analytics to keep your business moving forward.

Features:

• Seamless integration with Square POS for unified inventory and order management
• Free tier includes social media selling and payment processing
• Photo Studio app (iOS) for quick product photography and editing
• Unlimited storage and bandwidth on all plans
• API access and Square App Marketplace for third-party integrations
• Mobile-friendly design tools and storefronts
• Real-time shipping rate calculations (Premium plan)

Best for: Brick-and-mortar shops, restaurants, and service-based businesses already using Square POS — or small retailers looking for an easy, budget-friendly way to get online fast.

Read More: Square Online review.

10. commercetools

commercetools sets itself apart with a fully composable, microservice-based architecture that gives enterprise brands total control over every element of their commerce experience. Since there are no rigid templates or predefined workflows, you can innovate and scale while adapting fast to ongoing market changes.

Features:

• API-first, headless commerce framework
• Microservice-based architecture for independent deployment of features
• Use any front-end framework or tech stack
• Support for complex catalogs, pricing, and product structures
• Custom promotion and discount logic with advanced rule creation
• Integration-ready ecosystem with 50+ tools via Integration Marketplace
• Scalable infrastructure designed for global enterprise traffic
• Cloud-native performance and automatic scaling

Best for: Enterprise-level businesses with unique requirements, complex product structures, or omnichannel strategies. Especially recommended for those with dedicated dev teams looking to build highly customized commerce solutions from the ground up.

11. Dynamics 365 Commerce

Dynamics 365 Commerce shines as a powerful, end-to-end retail solution built for large enterprises aiming to bring their online and in-store experiences together in one seamless system. What truly sets it apart from other SaaS eCommerce platforms is its deep, native integration with the Microsoft ecosystem (e.g., Azure, Power BI, and the full Dynamics 365 suite), paving the way for centralized control across every touchpoint.

Features:

• Unified management of online and in-store operations
• Seamless integration with Microsoft tools (Azure, Power BI, Dynamics 365)
• Basic customer segmentation and targeted promotions
• Centralized inventory, order, and customer data management
• Supports loyalty point earning and redemption across channels
• Analytics and reporting via Power BI integration

Best for: Large retail enterprises already using Microsoft’s ecosystem. Tailored for those seeking a unified platform to manage inventory, operations, and customer data across digital and physical channels.

12. Shift4shop (formerly 3dcart)

Shift4Shop (formerly 3dcart) has earned its place as a feature-rich, technically advanced eCommerce platform. Its robust backend infrastructure stands out with lightning-fast processing speeds, strong SEO performance, and smooth third-party integrations that make it a true workhorse for serious businesses.

Features:

• No transaction fees or contracts
• 100+ responsive, mobile-optimized templates
• 200+ built-in features including CRM, affiliate marketing, and coupons
• Advanced email marketing and autoresponders
• SEO-optimized blog and on-site SEO tools
• REST API and developer-friendly backend
• Built-in POS system
• Integration with major marketplaces (eBay, Amazon, Facebook, Google Shopping)
• Supports 100+ payment gateways
• Unlimited product storage and built-in reports
• 24/7/365 support via phone, chat, and email

Best for: Mid-sized to large online retailers, tech-savvy entrepreneurs, or businesses with in-house developers who want full control over their store’s infrastructure.

13. Big Cartel

Big Cartel takes a boldly different approach from similar SaaS eCommerce platforms by choosing not to chase scale. Rather than piling on advanced features or upselling you into complex workflows, it’s intentionally built for small stores that want to keep things personal, affordable, and under control. It champions the idea that not every business wants —or needs — to grow into something bigger.

Features:

• Pre-designed mobile-responsive themes (free with all plans)
• Inventory tracking and product management
• Sales tax automation (via TaxJar)
• Order tracking and shipping label printing
• Discount codes and promo management
• Stripe, PayPal, Square, and Venmo payment integrations
• Subscriptions support (via Stripe)
• Zapier integration for connecting with 5,000+ third-party apps
• Dropshipping supported through Printful and The Art of Where
• Basic SEO tools and real-time stats dashboard

Best for: Independent artists, makers, and hobbyist sellers who want a simple, visually appealing storefront to sell a limited range of products without needing advanced features or marketing automation.
Read more: Big Cartel review.

14. Volusion

Volusion may not be the flashiest platform in 2025, but it keeps its offering focused on core store management: streamlined inventory control, mobile access, and a clean interface that gets the job done. Also, one of the standout advantages is that it charges no transaction fees on any plan, which can translate into significant savings for stores with high sales volumes.

Features:

• Step-by-step store setup with user-friendly dashboard
• Inventory management with upselling tools (e.g., suggested products via video)
• Premium one-step/two-step checkout to reduce cart abandonment
• 30+ payment gateways including Stripe, PayPal, and in-house Volusion Payments
• Shipping integrations with ShipStation and Shippo
• Customizable invoices and packing slips
• Mobile app for on-the-go store management
• Integration with Zapier for process automation
• Basic SEO tools and built-in discount/marketing functions

Best for: Small to mid-sized retail businesses selling physical products with predictable sales volume.
Read More: Volusion review.

15. Helium 10

Helium 10 has become a common choice for Amazon sellers, offering a suite of 30+ tools that support every step of the selling journey. Its Chrome extension is also another game-changer compared to other SaaS eCommerce platforms, which gives instant access to real-time product and keyword data while you browse Amazon.

Features:

• Customizable dashboard with insights on revenue, orders, keyword rank, and ROI
• Powerful keyword research tools (Cerebro & Magnet)\
• Advanced product research filters (Black Box suite)
• Listing optimization tools (Frankenstein, Listing Analyzer, AI Listing Builder)
• Real-time keyword tracking and competitor analysis
• Market research and sales trend tools (Market Tracker & Market 360)
• Adtomic PPC campaign manager with automation and scheduling
• High-performing Chrome Extension for browser-based data access
• Free and premium training resources (PPC Academy, Freedom Ticket)

Best for: Amazon FBA and FBM sellers (especially intermediate to advanced users or growing teams) who rely heavily on data to make product and keyword decisions.

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What is SaaS eCommerce – All You Need to Know

SaaS eCommerce (short for “Software as a Service”) refers to a type of online selling platform where the software you use to run your store is hosted and maintained by a third-party provider. Instead of downloading and installing the software yourself, you simply pay a subscription fee to access it through the internet (just like using Netflix or Spotify, but for your online store).

How does SaaS eCommerce work?

With SaaS eCommerce platforms, you pay a monthly or yearly subscription to use a hosted platform that handles everything from storefront design to payment processing and customer management. Most SaaS providers offer different pricing tiers based on your business size, needs, or the number of features you want access to.

For example, a small business might start with a basic plan that covers essential tools, while a growing brand might upgrade to a mid-tier or enterprise plan with more customization options, advanced support, and integrations.

In most cases, these plans are fixed-rate, but some providers may offer custom pricing, especially for large-scale businesses with unique requirements.

Benefits of SaaS eCommerce

SaaS eCommerce platforms provide the best eCommerce software to make online selling easier, faster, and more manageable:

• Easy setup: In most cases (though there are still exceptions), you don't need to know how to code or hire a developer to launch your online store. Most platforms come with pre-designed templates, drag-and-drop editors, and clear step-by-step instructions that guide you through setup.
• Automatic updates: With an eCommerce SaaS solution, all regular updates are handled by the provider. They push automatic updates to fix bugs, improve performance, and roll out new features, so you never have to worry about outdated software or hiring someone to maintain it.
• Scalability: As your business expands, your needs will too. SaaS eCommerce platforms offer flexible pricing plans that let you start small and upgrade as you grow (e.g., requiring more bandwidth, additional staff accounts, or advanced features like abandoned cart recovery or international shipping). There's no need to rebuild your entire store.
• Reliable customer support and learning resources: If you ever run into trouble, you're not alone. Most SaaS platforms offer multiple support channels—like live chat, email, or phone—to help resolve issues quickly. In addition, many provide access to tutorials, webinars, knowledge bases, and even community forums where you can learn from other users.

SaaS vs. Open-source eCommerce

While SaaS eCommerce platforms handle hosting and updates for you, open-source ones gives you full control but also full responsibility. Specifically, you install the software on your own server, customize it as you wish, and handle everything from security to maintenance. This advantage brings in more flexibility but also requires more technical skill (or a developer team).

In short:

• SaaS is better for businesses that want speed, convenience, and low maintenance.
• Open-source is ideal for brands that need boundless site-building freedom and don’t mind managing the tech side themselves.

That said, there are still “open-source inspired” SaaS options, meaning some platforms offer open-source versions/features alongside their hosted solution e Commerce SaaS.

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SaaS eCommerce Platforms: FAQs

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Final Words

And there you have it — the 15 best SaaS eCommerce platforms that are redefining how people build and grow online stores. Each platform has its own unique perks, so take your time to explore and choose the one that best fits your business goals.

For more tips and insights, head over to the LitExtension blog or join our Facebook Community.