Manually optimizing a website for search engines can drain the time budget. Thus, many website owners now choose an SEO tool or outsource SEO services. If you’ve heard of GoDaddy SEO and are wondering whether it’s worth it, this GoDaddy SEO review is for you.
In this article, LitExtension will give you all you must know about GoDaddy website builder SEO review, including:
- An overview of GoDaddy search engine optimization
- Review GoDaddy SEO services
- GoDaddy SEO tool review
Let’s dive right in!
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GoDaddy SEO Overview: What Is It?
Before we dive into the detailed GoDaddy SEO review, let’s get to know what GoDaddy SEO actually is first.
GoDaddy now offers 2 services to help you optimize your website for search engines:
1 – Managed SEO services: This service involves GoDaddy's SEO team handling your optimization tasks, including on-page and technical SEO techniques (we’ll discuss more in-depth below).
And though GoDaddy is not upfront about this service cost, many users said they paid around $50 per hour for GoDaddy SEO cost.
2 – Self-service SEO tool: Besides its managed services, GoDaddy has a Search Engine Optimization tool that provides keyword and phrase suggestions. This tool allows users to implement changes and track rankings via a dashboard.
Now, let's evaluate GoDaddy SEO's capabilities in both on-page and technical aspects in detail.
💡 Let’s learn some scope of SEO:
- On-page SEO: This covers basic SEO elements provided, like keyword optimization and content suggestions.
- Technical SEO: Includes site speed (through hosting), mobile responsiveness, Sitemaps, Robots.txt management, URL structure, and SSL certificates.
GoDaddy SEO Services Review: Pros and Cons
First, let’s start this GoDaddy SEO review by examining GoDaddy SEO services. Here are all the SEO aspects that GoDaddy claims they will offer:
No | Main SEO aspect | A detailed breakdown |
1 | Account management | Site review: GoDaddy specialists do an audit to find areas where you need help. Keyword research: They perform research to identify effective keywords. Ongoing SEO management: The team manages your SEO strategy continuously. Ranking & reporting dashboard: A dashboard is provided for you to monitor your rankings and SEO reports. |
2 | Onsite SEO optimization | Onsite recommendations: You receive specific recommendations for improving your site's SEO. Install Google tools: Their team sets up Google Analytics and Search Console for your website. |
3 | Offsite SEO optimization | Google, Yahoo & Bing submissions: GoDaddy submits your site to Google, Yahoo, and Bing. Submission to directories: They list your site in relevant online directories. Keyword link building: GoDaddy builds backlinks using keywords relevant to your content. Social bookmarking: They share your content on platforms like Digg and Reddit to drive traffic. |
4 | Content creation | Custom blog content: They create blog posts using targeted keywords. Article content creation: GoDaddy writes and posts articles on external sites to enhance your backlinks and authority. |
The advantages of GoDaddy SEO services
Users praise the GoDaddy SEO services provided by the GoDaddy team for two prominent things: affordable pricing and convenience.
1. The cost of GoDaddy SEO services is affordable
GoDaddy's SEO services come at a notably lower price than you might expect to pay elsewhere. For instance, where the average SEO agency could charge around $134.66 per hour, according to many GoDaddy SEO reviews, GoDaddy's offerings are reported to be around $50 per hour.
This competitive pricing makes it a practical choice for small businesses looking to optimize their online presence efficiently.
2. It’s convenient to hand over SEO tasks to somebody else
Besides its affordability, we believe another perk of using GoDaddy SEO services is that their SEO specialist will take the heavy-lifting part off your plate.
When you choose GoDaddy for your SEO needs, the process becomes simpler. You have an account manager who supports you closely and a dashboard to monitor your SEO progress.
The disadvantages of GoDaddy SEO services
Though GoDaddy SEO services have competitive pricing and offer you peace of mind, here are the cons of their services that will make you reconsider your decision.
1. GoDaddy gives you sub-quality backlinks
While GoDaddy SEO services offer offsite optimization, which is a crucial aspect of SEO, their backlink strategies raise some concerns:
- Directory listings: GoDaddy registers your website on several large directories, like the Bing Business Portal, FourSquare, and Yahoo Listings. However, getting listed on these generic directories might not significantly impact your SEO.
- Link building: GoDaddy seeks out suitable websites to post unique, short comments containing relevant keywords and a link back to your site. From our view, this practice can be marked as comment spam, so it isn’t an effective strategy for building meaningful backlinks.
- Social bookmarking: GoDaddy also adds your site’s links to social bookmarking platforms like Digg and Reddit. However, the specific links generated through this method are usually tagged as nofollow. This implies that they might not contribute significantly to enhancing your website’s authority in search engine results.
2. Their SEO blog posts don’t provide much value to readers
Though GoDaddy SEO services include blog creation, the quality of those articles falls flat. GoDaddy doesn't focus on generating original content for your website but rather on creating content for external sites to enhance backlinking.
Their blog posts are usually around two-paragraph length and are stuffed with keywords. This isn’t what Google favors, especially when an article’s optimal length is 2,000 – 2,500 words, with keywords naturally distributed throughout.
3. SEO services GoDaddy do not cover page speed optimization
One of the biggest setbacks of their services we’ll discuss in this GoDaddy SEO review is that GoDaddy doesn’t mention a thing about technical SEO.
For instance, as Google confirms using page speed as a key ranking factor, optimizing your site for speed is a must, not a plus. With billions of smartphone users, Google also favors more responsive websites. Unfortunately, GoDaddy doesn’t offer either of them.
Other important technical SEO techniques not included in GoDaddy SEO services are canonical tags (avoid duplicate content), schema markup (enhance search engine understanding), or robots.txt files (improve site crawling and indexing).
Is GoDaddy SEO worth it?
No, it is not. GoDaddy’s reasonable pricing cannot make up for its rather sub-standard and outdated SEO strategies.
💡 Interested in building an eCommerce website with GoDaddy? For more detailed information, check out our honest GoDaddy eCommerce review.
Review GoDaddy SEO Tool Review: Pros and Cons
GoDaddy offers two services, remember? Now that we’ve just reviewed GoDaddy’s managed services, let’s continue this GoDaddy SEO review by discussing its DIY SEO tool.
Here’s a glance at what you’d get with GoDaddy’s DIY SEO tool:
No | Main SEO aspect | A detailed breakdown |
1 | Keyword suggestion | GoDaddy SEO tool gives you a list of keyword suggestions while you’re on-boarding. |
2 | Alt text edit | You can add alt text to optimize your images for search engines. |
3 | Report | The tool has an analytics dashboard so you can track your sEO performance. |
The advantages of GoDaddy SEO tool
From our experience, here are some of the highlight features and benefits that GoDaddy SEO tool offers:
1. It’s free
The biggest advantage of GoDaddy SEO tool is that it’s a native feature in the digital marketing suite that GoDaddy offers for its website builder users.
So, if you are on a tight budget and still want to do some lightweight SEO tasks, GoDaddy’s built-in SEO feature can be quite useful.
2. GoDaddy SEO tool is easy to use
From our experience, GoDaddy's SEO tool is truly beginner-friendly. For instance, it has an SEO onboarding wizard to auto-generate relevant keywords your target audience may be searching for.
You can then use those suggested keywords on your important pages.
3. You have an SEO report
Another perk of GoDaddy SEO tools is that it has an integrated SEO dashboard where you can closely monitor your website’s performance on search engines.
The tool will let you know which keywords your website is ranked for and the impressions & clicks for those keywords.
The disadvantages of GoDaddy SEO tool
Though GoDaddy SEO tool is free and easy to use, we believe it’s quite average, especially when compared with purposely built SEO tools like Ahrefs or Semrush.
1. It doesn’t include technical SEO features
Similar to its SEO services, the SEO tool provided by GoDaddy doesn’t include any of technical SEO tasks.
Hence, if you want to do some lightweight keyword optimization for some pages, GoDaddy is fine. But if you want to drive results through search engine optimization, GoDaddy SEO tool is far from enough.
2. GoDaddy SEO tool’s analytics are very limited
While GoDaddy's interface is user-friendly, it lacks the advanced features that tools like Semrush and Ahrefs offer. To name a few:
- GoDaddy's tool lacks SEO competitor analysis, which is of extreme importance to plan and optimize your site constantly.
- GoDaddy’s SEO analytics aren’t in-depth. For instance, it won’t give you metrics like keyword difficulty score, cost-per-click (CPC), competitive density, keyword trend data, etc.
3. You can only add alt text manually
Another thing we don’t like about GoDaddy SEO tool is that you can only add alt text to your images manually. This might be easy-peasy for personal websites with a few images.
However, if you have an online store with hundreds of products, adding alt text manually for each product image can get extremely time-consuming.
GoDaddy SEO Review: FAQs
Is GoDaddy hosting good for SEO?
GoDaddy hosting can be suitable for SEO as it offers reliable uptime and speed, which are important factors for search engine ranking.
However, the effectiveness of SEO on any hosting service, including GoDaddy, largely depends on how well you optimize your website's content, structure, and on-site SEO elements.
Does GoDaddy provide SEO?
Yes, GoDaddy offers a GoDaddy SEO plan through its Search Engine Optimization tool, which is designed to help improve your website’s visibility on search engines.
This tool guides you through optimizing your site with keyword suggestions, tracks your site’s ranking, and provides insights to improve your site’s search performance.
What are the 3 steps to successful SEO GoDaddy?
Here are 3 steps to optimize your GoDaddy website for search engines:
- Use unique title tags, meta descriptions, and headings with relevant keywords. Ensure content quality and include keywords naturally.
- Improve loading speed, ensure mobile responsiveness, and streamline navigation with clear internal linking.
- Create a content strategy targeting relevant keywords and focus on earning high-quality backlinks from reputable sites.
How do I get SEO on my GoDaddy website?
Follow the following steps to get GoDaddy SEO tool on your GoDaddy website:
- Perform GoDaddy SEO login > Navigate to your product page on GoDaddy.
- Go to Websites + Marketing and click on Manage adjacent to your website.
- From your Dashboard, go to Marketing and choose SEO.
Final Thoughts
Taking all things into consideration, here’s a quick recap of our GoDaddy SEO review: both GoDaddy's SEO DIY tool and services are suitable for those looking for basic SEO tasks rather than a comprehensive, strategic approach.
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