Manually optimizing a website for search engines can drain the time budget. Thus, many website owners now choose an SEO tool or outsource SEO services. If you’ve heard of GoDaddy SEO and are wondering whether it’s worth it, this GoDaddy SEO review is for you.
In this article, LitExtension will give you all you must know about GoDaddy website builder SEO review, including:
- An overview of GoDaddy search engine optimization
- Review GoDaddy SEO services
- GoDaddy SEO tool review
- Other GoDaddy alternatives for better SEO
Let’s dive right in!
GoDaddy SEO Review: Our Quick Verdict
GoDaddy SEO is a simple and beginner-friendly option for basic website optimization. It works well for small business owners who use GoDaddy for hosting or site building. However, the features are limited compared to other SEO tools and services on the market.
This GoDaddy SEO review finds that the tool may help users improve their site structure, meta tags, and keyword usage. Still, it lacks advanced features like backlink tracking, competitor analysis, and full content audits. As a result, it may not meet the needs of users with more competitive SEO goals.
If you want a quick setup with minimal effort, GoDaddy SEO can be helpful. On the other hand, if you want deeper SEO control and long-term growth, better tools are available. In short, GoDaddy SEO is a convenient starting point, but not a full solution for growing online visibility.
GoDaddy SEO Overview: What Is It?
Before we dive into the detailed GoDaddy SEO review, let’s get to know what GoDaddy SEO actually is first.
GoDaddy now offers 2 services to help you optimize your website for search engines:
1 – Managed SEO services: This service involves GoDaddy's SEO team handling your optimization tasks, including on-page and technical SEO techniques (we’ll discuss more in-depth below).
And though GoDaddy is not upfront about this service cost, many users said they paid around $50 per hour for GoDaddy SEO cost.
2 – Self-service SEO tool: Besides its managed services, GoDaddy has a Search Engine Optimization tool that provides keyword and phrase suggestions. This tool allows users to implement changes and track rankings via a dashboard.
Now, let's evaluate GoDaddy SEO's capabilities in both on-page and technical aspects in detail.
💡 Let’s learn some scope of SEO:
- On-page SEO: This covers basic SEO elements provided, like keyword optimization and content suggestions.
- Technical SEO: Includes site speed (through hosting), mobile responsiveness, Sitemaps, Robots.txt management, URL structure, and SSL certificates.
GoDaddy SEO Services Review: Pros and Cons
First, let’s start this GoDaddy SEO review by examining GoDaddy SEO services. Here are all the SEO aspects that GoDaddy claims they will offer:
Main SEO aspect | A detailed breakdown |
Account management | Site review: GoDaddy specialists do an audit to find areas where you need help. Keyword research: They perform research to identify effective keywords. Ongoing SEO management: The team manages your SEO strategy continuously. Ranking & reporting dashboard: A dashboard is provided for you to monitor your rankings and SEO reports. |
Onsite SEO optimization | Onsite recommendations: You receive specific recommendations for improving your site's SEO. Install Google tools: Their team sets up Google Analytics and Search Console for your website. |
Offsite SEO optimization | Google, Yahoo & Bing submissions: GoDaddy submits your site to Google, Yahoo, and Bing. Submission to directories: They list your site in relevant online directories. Keyword link building: GoDaddy builds backlinks using keywords relevant to your content. Social bookmarking: They share your content on platforms like Digg and Reddit to drive traffic. |
Content creation | Custom blog content: They create blog posts using targeted keywords. Article content creation: GoDaddy writes and posts articles on external sites to enhance your backlinks and authority. |
The advantages of GoDaddy SEO services
Users praise the GoDaddy SEO services provided by the GoDaddy team for two prominent things: affordable pricing and convenience.
1. The cost of GoDaddy SEO services is affordable
GoDaddy's SEO services come at a notably lower price than you might expect to pay elsewhere. For instance, where the average SEO agency could charge around $134.66 per hour, according to many GoDaddy SEO reviews, GoDaddy's offerings are reported to be around $50 per hour.
This competitive pricing makes it a practical choice for small businesses looking to optimize their online presence efficiently.
2. It’s convenient to hand over SEO tasks to somebody else
Besides its affordability, we believe another perk of using GoDaddy SEO services is that their SEO specialist will take the heavy-lifting part off your plate.
When you choose GoDaddy for your SEO needs, the process becomes simpler. You have an account manager who supports you closely and a dashboard to monitor your SEO progress.
The disadvantages of GoDaddy SEO services
Though GoDaddy SEO services have competitive pricing and offer you peace of mind, here are the cons of their services that will make you reconsider your decision.
1. GoDaddy gives you sub-quality backlinks
While GoDaddy SEO services offer offsite optimization, which is a crucial aspect of SEO, their backlink strategies raise some concerns:
- Directory listings: GoDaddy registers your website on several large directories, like the Bing Business Portal, FourSquare, and Yahoo Listings. However, getting listed on these generic directories might not significantly impact your SEO.
- Link building: GoDaddy seeks out suitable websites to post unique, short comments containing relevant keywords and a link back to your site. From our view, this practice can be marked as comment spam, so it isn’t an effective strategy for building meaningful backlinks.
- Social bookmarking: GoDaddy also adds your site’s links to social bookmarking platforms like Digg and Reddit. However, the specific links generated through this method are usually tagged as nofollow. This implies that they might not contribute significantly to enhancing your website’s authority in search engine results.
2. Their SEO blog posts don’t provide much value to readers
Though GoDaddy SEO services include blog creation, the quality of those articles falls flat. GoDaddy doesn't focus on generating original content for your website but rather on creating content for external sites to enhance backlinking.
Their blog posts are usually around two-paragraph length and are stuffed with keywords. This isn’t what Google favors, especially when an article’s optimal length is 2,000 – 2,500 words, with keywords naturally distributed throughout.
3. SEO services GoDaddy do not cover page speed optimization
One of the biggest setbacks of their services we’ll discuss in this GoDaddy SEO review is that GoDaddy doesn’t mention a thing about technical SEO.
For instance, as Google confirms using page speed as a key ranking factor, optimizing your site for speed is a must, not a plus. With billions of smartphone users, Google also favors more responsive websites. Unfortunately, GoDaddy doesn’t offer either of them.
Other important technical SEO techniques not included in GoDaddy SEO services are canonical tags (avoid duplicate content), schema markup (enhance search engine understanding), or robots.txt files (improve site crawling and indexing).
4. GoDaddy SEO service is available in a limited number of languages
The GoDaddy SEO service is available in only a few languages, which may limit its usefulness for international or multilingual websites. Specifically, the service currently supports English, French, and Spanish.
This narrow language support means that users operating in other regions or languages, such as German, Portuguese, or Japanese, will not be able to fully use the service. The SEO strategies, keyword research, and content recommendations are tailored to the supported languages and regions only.
If your website targets audiences outside of these supported areas, GoDaddy SEO may not deliver the results you need. In that case, it’s better to consider SEO providers with broader international and multilingual support.
GoDaddy SEO Tool Review: Pros and Cons
GoDaddy offers two services, remember? Now that we’ve just reviewed GoDaddy’s managed services, let’s continue this GoDaddy SEO review by discussing its DIY SEO tool.
Here’s a glance at what you’d get with GoDaddy’s DIY SEO tool:
Main SEO aspect | A detailed breakdown |
Keyword suggestion | GoDaddy SEO tool gives you a list of keyword suggestions while you’re on-boarding. |
Alt text edit | You can add alt text to optimize your images for search engines. |
Report | The tool has an analytics dashboard so you can track your sEO performance. |
The advantages of GoDaddy SEO tool
From our experience, here are some of the highlight features and benefits that GoDaddy SEO tool offers:
1. It’s free
The biggest advantage of GoDaddy SEO tool is that it’s a native feature in the digital marketing suite that GoDaddy offers for its website builder users.
So, if you are on a tight budget and still want to do some lightweight SEO tasks, GoDaddy’s built-in SEO feature can be quite useful.
2. GoDaddy SEO tool is easy to use
From our experience, GoDaddy's SEO tool is truly beginner-friendly. For instance, it has an SEO onboarding wizard to auto-generate relevant keywords your target audience may be searching for.
You can then use those suggested keywords on your important pages.
3. You have an SEO report
Another perk of GoDaddy SEO tools is that it has an integrated SEO dashboard where you can closely monitor your website’s performance on search engines.
The tool will let you know which keywords your website is ranked for and the impressions & clicks for those keywords.
The disadvantages of GoDaddy SEO tool
Though GoDaddy SEO tool is free and easy to use, we believe it’s quite average, especially when compared with purposely built SEO tools like Ahrefs or Semrush.
1. It doesn’t include technical SEO features
Similar to its SEO services, the SEO tool provided by GoDaddy doesn’t include any of technical SEO tasks.
Hence, if you want to do some lightweight keyword optimization for some pages, GoDaddy is fine. But if you want to drive results through search engine optimization, GoDaddy SEO tool is far from enough.
2. GoDaddy SEO tool’s analytics are very limited
While GoDaddy's interface is user-friendly, it lacks the advanced features that tools like Semrush and Ahrefs offer. To name a few:
- GoDaddy's tool lacks SEO competitor analysis, which is of extreme importance to plan and optimize your site constantly.
- GoDaddy’s SEO analytics aren’t in-depth. For instance, it won’t give you metrics like keyword difficulty score, cost-per-click (CPC), competitive density, keyword trend data, etc.
3. You can only add alt text manually
Another thing we don’t like about GoDaddy SEO tool is that you can only add alt text to your images manually. This might be easy-peasy for personal websites with a few images.
However, if you have an online store with hundreds of products, adding alt text manually for each product image can get extremely time-consuming.
Other GoDaddy Alternatives for Better SEO
If GoDaddy’s SEO tools don’t meet your needs, there are several strong alternatives that offer better built-in SEO features, more flexibility, and improved performance. In this section of our GoDaddy SEO review, let's explore other options for better SEO capabilities.
Platform | Pros | Cons | Best for |
- Easy-to-use for beginners - Basic on-page SEO suggestions | - Limited language and region support - No backlink tracking or competitor analysis | Small websites needing basic SEO features | |
- Full SEO control with powerful plugins (e.g., Yoast, Rank Math) - Highly customizable - Large ecosystem | - Requires self setup and maintanance - Steeper learning curve for non-technical users | Users needing advanced SEO flexibility and full control | |
- Fast-loading, SEO-optimized themes - Basic on-page SEO suggestions - Automatic structured data for products | - Limited blogging features for SEO - Full customization requires apps or coding | Online stores with strong SEO and growth goals | |
- Strong eCommerce SEO - Native support for schema and AMP - Optimized for large catalogs | - Steeper learning curve than other hosted platforms | Growing or enterprise-level eCommerce businesses | |
- Comprehensive SEO Wiz for guided setup - Custom meta tags and alt attributes - Easy redirect management | - Limited technical SEO controls - Slower performance on large, complex sites | Beginners wanting a simple, guided SEO experience | |
- Clean, responsive website templates - Built-in SEO basics (SSL, sitemaps) - Easy metadata control | - Limited technical SEO control - Limited support for advanced customization | Creatives and small businesses focused on design |
Our Methodology: How We Write This GoDaddy SEO Review
We write our GoDaddy SEO review based on hands-on testing, expert analysis, and real user feedback. Our goal is to provide a clear, unbiased look at how the service performs in real-world situations. To do this, we evaluate both the GoDaddy SEO Tool and the GoDaddy SEO Services offered to customers.
First, we sign up for the SEO tool and test its features, such as keyword suggestions, on-page optimization, and ease of use. We check how it integrates with GoDaddy websites and whether it adds real value for beginners. Next, we assess the managed SEO service by reviewing its setup process, level of support, and overall transparency.
We also read verified customer reviews from trusted platforms like Trustpilot and G2. These insights enable us to understand how the service performs across various industries and skill levels. Throughout the process, we compare GoDaddy SEO to other leading tools to see how it stacks up.
To conclude, our GoDaddy SEO review combines data, personal experience, and user opinions to give you the most complete picture possible.
GoDaddy SEO Review – FAQs
How good is GoDaddy SEO?
GoDaddy SEO is a decent option for beginners who want simple SEO tools without a steep learning curve. It helps with basic tasks like editing meta tags, choosing keywords, and improving page structure. However, it lacks advanced features found in top SEO platforms like Semrush or Ahrefs. It’s best suited for small websites or local businesses with modest SEO goals.
How much does GoDaddy SEO cost?
The cost of GoDaddy SEO depends on the service you choose. If you opt for the SEO services, it might cost several hundred dollars per month, since they include expert support and done-for-you strategies.
Is paying someone to do SEO worth it?
Paying an expert or agency for SEO can be worth it if you want faster, more effective results, especially in competitive markets. A professional can offer a custom strategy, better tools, and ongoing optimization. However, if you’re just starting out or on a tight budget, using a DIY SEO tool like GoDaddy’s may be enough to get started.
Is SEO free on GoDaddy?
No, SEO is not free on GoDaddy. While GoDaddy provides some basic site tools, the Search Engine Visibility tool and the managed SEO services are paid add-ons. You’ll need to subscribe separately to access these features. If you're looking for free SEO help, you might consider using open-source platforms like WordPress with free plugins.
Final Thoughts
Taking all things into consideration, here’s a quick recap of our GoDaddy SEO review: both GoDaddy's SEO DIY tool and services are suitable for those looking for basic SEO tasks rather than a comprehensive, strategic approach.
Lastly, don’t forget to check out LitExtension’s blog for all the interesting eCommerce tips and tricks.