{"id":39765,"date":"2023-05-01T17:00:29","date_gmt":"2023-05-01T21:00:29","guid":{"rendered":"https:\/\/litextension.com\/blog\/?p=39765"},"modified":"2025-11-25T04:20:28","modified_gmt":"2025-11-25T09:20:28","slug":"shopify-launch-checklist","status":"publish","type":"post","link":"https:\/\/litextension.com\/blog\/shopify-launch-checklist\/","title":{"rendered":"The Ultimate Shopify Launch Checklist to Kick off Your Store"},"content":{"rendered":"

Trusted by over 4\u00a0million online merchants, Shopify is undoubtedly one of the best eCommerce platforms<\/a> in the world. If you decide to go for Shopify and are looking for a Shopify launch checklist, welcome on board. In this article, LitExtension – The World #1 Shopping Cart Migration Expert<\/a> will walk you through a detailed Shopify checklist to kick off your online store.<\/strong><\/p>\n

Keep scrolling because, in this post, you will discover steps to start a Shopify store:<\/p>\n

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  1. Register a website name and domain<\/strong><\/a><\/li>\n
  2. Select your sales channels<\/strong><\/a><\/li>\n
  3. Optimize your checkout process and payment options<\/strong><\/a><\/li>\n
  4. Adjust your Shopify sales tax and shipping settings<\/strong><\/a><\/li>\n
  5. Provide your billing information<\/strong><\/a><\/li>\n
  6. Install and set up analytic tools<\/strong><\/a><\/li>\n
  7. Get rid of paltry Shopify apps<\/strong><\/a><\/li>\n
  8. Set up your standard pages<\/strong><\/a><\/li>\n
  9. Review your contact information<\/strong><\/a><\/li>\n
  10. Pay attention to search engine optimization<\/strong><\/a><\/li>\n
  11. Double-check your website content<\/strong><\/a><\/li>\n
  12. Make sure your email notification works<\/strong><\/a><\/li>\n
  13. Secure your Shopify store with two-factor authentication<\/strong><\/a><\/li>\n<\/ol>\n

    Without further ado, let's get started!<\/p>\n

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    Shopify Checklist Before Launch<\/h2>\n

    1. Register a website name and domain<\/h3>\n

    Your website name and domain are not simply the virtual path leading consumers and search engines to your online store. They play an important part in improving your brand recognition and awareness. Besides, a good website name also helps your store stay on top of customers' minds easily.<\/p>\n

    That's why the very first point in our Shopify launch checklist is getting your website a custom domain and name. Make sure you choose a relevant yet unique store name to distinguish your online business from other competitors in the market. But don't be too stressed about this. You can always change your Shopify store name whenever you want.<\/p>\n

    \"Change
    Change Shopify store name<\/figcaption><\/figure>\n

    Now that the “name” part is done, how about the domain? One good thing is that you can buy a domain name from Shopify and let this platform host it. The price for each domain starts from $14 per year and you can cancel it anytime. Please feel free to browse through Shopify generator tool to check the availability of your domain name. Shopify also enables users to\u00a0change their Shopify domain name.<\/p>\n

    \"Shopify
    Shopify domain name generator<\/figcaption><\/figure>\n

    2. Select your sales channels<\/h3>\n

    Choosing the right sales channels is an important step if you want to build high-converting Shopify stores<\/a>. While your online store is the main channel, Shopify also lets you sell on platforms like Facebook, Instagram, TikTok, Google, and even in person with Shopify POS.<\/p>\n

    Each sales channel helps you reach different types of customers. For example, social media platforms are great for discovery, while Google Shopping is ideal for buyers who are already searching for products like yours. By adding the right mix of channels, you can drive more traffic and turn visitors into customers.<\/p>\n

    During this step of your Shopify launch checklist, take time to review where your target audience spends time. Then, activate only the channels that make sense for your business. This will keep your setup clean and focused, while helping you get early sales more efficiently.<\/p>\n

    3. Optimize your checkout process and payment options<\/h3>\n

    Before getting to this third point of our Shopify launch checklist, here are some important facts you should know about.<\/p>\n