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Magento is well-known for being a self-hosting eCommerce platform that comes with a reservoir of superior SEO features. Therefore, store owners can make use of these functionalities to attract new customers and boost their sales. In this article, we will discuss several Magento SEO tips and guides to better optimize your virtual store. Table of contents What you should know about Magento SEO Magento SEO guide for better ranking Keep your Magento store up-to-date Allow…

Introduction Since the cost of acquiring a new customer constantly rises, affiliate marketing has proved to be amongst the most cost-effective acquisition channels for online brands. You don’t have to go far to see the impact. Amazon’s affiliate program accounted for a staggering 40% of its more than $34 billion in sales in 2010. There is no doubt that a well-executed affiliate network will significantly increase online sales. Affiliate marketing can help companies achieve an…

Thanks to the internet, countries are becoming increasingly borderless. Doing business globally is getting easier every day, and eCommerce is the ideal industry for international trading as both buying and selling are done entirely online. Sounds intriguing, right? It may even sound like something you want to try out with your own eCommerce business. But where do you begin in order to launch a cross-border venture successfully? Before you get ahead of yourself and immediately…

Nowadays, an online presence is unavoidable. The epidemic situation further enhances the importance of the online world. You must have wondered how you should increase your sales rate and how could you get an actual consumer from a simple visitor of your site? Now we show you 7 tips to help your website get customers. Table of contents Conversion Transparency is the key Use pop-ups Recommendations as social evidence Become a community or social platform…

What’s the first thing that comes to your mind when someone mentions social media? Instagram? Twitter? It’s unlikely that LinkedIn is the first thing that pops up. But LinkedIn is a social media that boasts a whopping 740 million members, which means using LinkedIn for sales is a great idea. LinkedIn is popularly used for professional networking and career development. However, the purpose of this platform is much greater than just seeking job opportunities.…

As the digital world is taking over, people have started to adapt well to it, and almost everything is digital or online. Making money online has been a very efficient way of earning while working from home. However, many scamming sites offer you jobs that don’t exist and most of them ask for your personal information, while others ask you to pay a fee to never see that money again. Nothing makes people feel safer…

Today, practically every public business activity relies on digital marketing strategies. No matter what you do, you need marketing tools and strategies to carry your message across. Of course, a business owner, a philanthropist, an economist and community leader, or a spokesperson will need different marketing strategies to grow their online influence. To make full use of the best marketing strategies that work for your niche, you will need to define your goals first. Therefore,…

In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible. – Seth Godin Tremendous growth has been seen in the B2B eCommerce industry in the past several years. As a matter of fact, B2B eCommerce sales reached $1 trillion back in 2018 and according to Forrester – the annual growth rate – will increase by 10% in the next 5 years. However,…

Today’s market is oversaturated with small-, medium-, and large-scale companies willing to promote their products to a larger audience. When it comes to any business model, lead generation becomes a huge part of a brand growth journey. Time marches on, and so changes eCommerce, and you need to track these chops and changes in the eCommerce industry to help your business survive and grow sustainably over time. We are here to help you discover the…

No matter what platform you are using for your eCommerce websites, a web push notification is always available for merchants to take advantage of. There is no doubt that web push notifications for eCommerce are one of the fastest and most effective ways to interact with your potential and current customers. Therefore, more and more online store owners choose to use it as a new way to transfer their messages about products or new promotion…